PPC

Google Ads To Auto-Apply Website Promotions To Search And Performance Max Campaigns Starting October 12

Google Ads To Auto-Apply Website Promotions To Search And Performance Max Campaigns Starting October 12

Google Ads will auto-extract coupons and deals from advertiser websites and apply them as promotion assets to Search and Performance Max campaigns starting

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Google Ads To Auto-Apply Website Promotions To Search And Performance Max Campaigns Starting October 12
Google Ads Tests Loading Animation With Gemini Branding for Sponsored Results

Google Ads Tests Loading Animation With Gemini Branding for Sponsored Results

Google is testing a loading animation for sponsored search results that displays the Gemini logo while ads render, though the company confirms Gemini is not

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Google Ads Tests Loading Animation With Gemini Branding for Sponsored Results
Google tests traditional search ads in AI Mode

Google tests traditional search ads in AI Mode

Google is experimenting with letting advertisers run standard Search campaigns inside AI Mode, opening a new placement for existing keywords and budgets.

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Google tests traditional search ads in AI Mode
Putting Google Ads AI Max’s automated ad copy to the test

Putting Google Ads AI Max’s automated ad copy to the test

Controlled tests across ecommerce, B2B, and B2C Google Ads accounts reveal where AI Max text customization helps and where it hurts performance.

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Putting Google Ads AI Max’s automated ad copy to the test
AI Max for Search: Everything advertisers need to know

AI Max for Search: Everything advertisers need to know

Google Ads AI Max for Search expands keyword targeting, generates assets, and aims to unlock more monetizable queries.

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AI Max for Search: Everything advertisers need to know
Trump Threatens 100% Tariff on Countries with Digital Services Tax

Trump Threatens 100% Tariff on Countries with Digital Services Tax

Trump pledges a 100% tariff on any country that taxes US tech firms, escalating a transatlantic fight over digital services taxes already in force in France, UK, Italy, Spain, Austria, and Turkey.

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Trump Threatens 100% Tariff on Countries with Digital Services Tax
FTC Drafts Complaint Against Amazon Over Hidden Ad Pricing, Could Cost Billions

FTC Drafts Complaint Against Amazon Over Hidden Ad Pricing, Could Cost Billions

FTC drafts complaint accusing Amazon of hiding ad-auction price floors. State AGs could turn the case into billions in penalties.

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FTC Drafts Complaint Against Amazon Over Hidden Ad Pricing, Could Cost Billions
AI Search Behavior Study: 88% Accept AI Mode Results As-Is

AI Search Behavior Study: 88% Accept AI Mode Results As-Is

AI search study finds 88% of users accept Google's AI Mode answers as-is, while LinkedIn climbs to the #2 most-cited source behind YouTube.

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AI Search Behavior Study: 88% Accept AI Mode Results As-Is
Meta Just Made AI Your Ad Manager: What Small Businesses Should Know

Meta Just Made AI Your Ad Manager: What Small Businesses Should Know

Meta launched free AI Connectors on April 29, 2026, letting small businesses manage Facebook and Instagram ads by chatting with ChatGPT or Claude.

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Meta Just Made AI Your Ad Manager: What Small Businesses Should Know