Midwest Center for Psychotherapy & Sex Therapy (MCPST)

Family counselor Madison, WI
46 / 100

BizScore

Top 83% How we score
29
AI Visibility
—
AI Ready
—
AI Agent ReadinessNot audited yet
71
SEO Performance
—
Freshness
60
Google Rating
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Contact Information

Location

About Midwest Center for Psychotherapy & Sex Therapy (MCPST)

Midwest Center for Psychotherapy & Sex Therapy (MCPST) is a family counselor in Madison, WI, located at 901 Deming Way. It holds a rating of 3.00 based on 8 reviews. The center has been serving the Madison community since 1973 as a collaborative space for independent mental health professionals. Each clinician practicing at MCPST is licensed by the Wisconsin Department of Safety & Professional Services and operates their own independent practice. The practice specializes in children and adolescent mental health, general mental health services, LGBTQIA2S+ issues, sexual compulsivity, sexual health related issues, sexual offender treatment, sexual wellness, trauma resolution, and trauma-specific sexual health. The clinicians provide individual, couples, and family therapy to address a variety of concerns, including depression, anxiety, trauma, and relationship issues. They offer a supportive space where children can navigate big emotions or behavioral hurdles and families can heal together. Clinicians help kids manage school stress, emotional regulation, or trauma while empowering parents to strengthen their household's bond. Therapists may work with family members independently, as a whole, or include additional clinicians. For sexual health concerns, sex therapy focuses on addressing issues related to sexual function, desire, and satisfaction. Therapists provide a supportive and non-judgmental environment to discuss intimacy and sexuality. They also address overwhelming sexual habits or urges, helping individuals build healthier coping tools. A psychosexual evaluation is available, often requested by the court, to assess sexual health and treatment needs through specialized screenings. Midwest Center for Psychotherapy & Sex Therapy (MCPST) brings decades of specialized mental health and sex therapy expertise to the Madison community, offering comprehensive care through a network of licensed, independent clinicians.

Midwest Center for Psychotherapy & Sex Therapy is situated on Deming Way, approximately 0.1 miles from Emler Swim School West Madison and 0.3 miles from Pleasant View Road.

BizScoreAI assigns a Technical score of 85 out of 100, ensuring the website is technically sound, secure, and indexable so search engines can read it without errors. The Authority score is 75 out of 100, demonstrating who is behind the business as a trust signal that AI assistants and search engines weigh when deciding whom to recommend.

Score Summary

BizScoreAI scanned the website midwestcentertherapy.com on June 2, 2026. Midwest Center for Psychotherapy & Sex Therapy (MCPST) has a BizScore of 46 out of 100.

  • AI Visibility29 out of 100
  • SEO71 out of 100
  • Google rating3.0 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 13 of 30 points, AI Trust Signals 6 of 20 points.

Website audit sub-scores (out of 100): On-Page 82, Technical 91, Performance 84, Content 25.

Strengths: 4 checks passed. AI Crawler Access, AI Content Blocking, Q&A Content, About/Team Page.

Areas to improve: 9 checks. llms.txt (failed), FAQPage Schema (failed), Content Too Thin (failed), Meta Description (failed), Organization Schema (warning), Speakable Schema (warning), Weak Heading Structure (warning), XML Sitemap (warning), Author Signals (warning).

AI engine reads

Read by AI engines 3 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Midwest Center for Psychotherapy & Sex Therapy (MCPST)

AI Visibility Score

How visible is this business to AI-powered search engines

29 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
43/100
AI Trust Signals
30/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
Content Too Thin
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SEO Score

Technical SEO health and search engine optimization

71 /100
On-Page
82/100
Technical
91/100
Performance
84/100
Content
25/100

Ways to improve this score

Improve Content

Local SEO Coverage

Directory presence and NAP consistency

— /100
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