Thomas Insurance Agency of Salt Lake City

Insurance Agent Salt Lake City, UT
55 / 100

BizScore

How we score
36
AI Visibility
25
AI Ready
—
AI Agent ReadinessNot audited yet
71
SEO Performance
15
Freshness
98
Google Rating
AI Visibility Scores bySEOScanPRORun a free full audit

Contact Information

Location

About Thomas Insurance Agency of Salt Lake City

Thomas Insurance Agency is an Insurance Agent in Salt Lake City, UT, located at 3165 Highland Dr. Serving Salt Lake City and surrounding communities for over 50 years, the agency provides personalized financial and coverage options for individuals and businesses. It offers a comprehensive range of products including auto, home, life, and health insurance, as well as business insurance, retirement planning, contract work, and surety bonds. The agency holds a rating of 4.90 based on customer reviews.

The agency is composed of financial professionals who offer high-quality insurance and financial products and services to the individual and business marketplace. These professionals have extensive experience and knowledge in the products they offer, as well as the expertise on how to use those products to provide maximum benefit and protection to the clients they serve. They take pride in the fact that their clients keep returning to them for advice, a testament to their commitment to establishing trust and building long-lasting relationships.

For auto insurance, the agency crafts policies specific to a client’s and their family’s needs, covering options such as collision and comprehensive coverage, liability coverage, road trouble service, additional expense coverage, and lease or loan gap coverage. For business clients, they recognize that no two businesses are alike and provide property insurance and other customized business policies. They also help clients navigate the complex world of insurance plans to protect their most important assets, offering coverage for home, health, disability, contractors, and long-term care.

The agency is known for its positive rating from the customers who have reviewed it, reflecting the trust and satisfaction of those it has served for over half a century.

Thomas Insurance Agency combines its decades of local experience with personalized service to protect the assets and lifestyles of Salt Lake City residents and businesses.

The agency sits on Highland Drive, a short walk from Millcreek Common and the Public Market.

BizScoreAI gives the business a Technical score of 88 out of 100, ensuring the website is secure and readable by search engines. It also holds a Discoverability score of 75 out of 100, which allows AI crawlers to find every page so the business can be recommended by AI assistants.

Services:

  • Auto Insurance
  • Business Insurance
  • Health Insurance
  • Home Insurance
  • Life Insurance

Score Summary

BizScoreAI scanned the website thomasinsure.com on June 21, 2026. Thomas Insurance Agency of Salt Lake City has a BizScore of 55 out of 100. The website audit behind the SEO score ran on October 27, 2026.

  • AI Visibility36 out of 100
  • SEO71 out of 100
  • Google rating4.9 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 10 of 30 points, AI Trust Signals 16 of 20 points.

Website audit sub-scores (out of 100): On-Page 81, Technical 95, Performance 65, Content 43.

Strengths: 5 checks passed. AI Crawler Access, AI Content Blocking, Meta Description, About/Team Page, XML Sitemap.

Areas to improve: 8 checks. llms.txt (failed), FAQPage Schema (failed), Q&A Content (failed), Content Too Thin (failed), Organization Schema (warning), Speakable Schema (warning), AI-Parseable Headings (warning), Author Signals (warning).

AI engine reads

Read by AI engines 6 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Thomas Insurance Agency of Salt Lake City

AI Visibility Score

How visible is this business to AI-powered search engines

36 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
33/100
AI Trust Signals
80/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
Q&A Content Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

71 /100
On-Page
81/100
Technical
95/100
Performance
65/100
Content
43/100

Ways to improve this score

Improve Content
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
Improve my scores

We improve your AI Visibility, SEO, and Local SEO scores as far as your current website allows.

Improve my scores

Boost This Listing

Get a gold badge, photo gallery, and more.

$199/yr
Featured
$499/yr
Featured Pro

Need Help?

Questions about this listing or your score?

Get Support

Claim This Business

Claim this listing to get your free AI SEO Score and start improving your visibility to AI search engines.

Already have an account? Sign in

How claiming works
  1. Create your free account above.
  2. Confirm your email. We send a 6-digit code to an address at your business website's domain, for example [email protected].
  3. Enter the code. The listing is yours. No business email? Add a DNS record instead, or we review the claim by hand.

Only someone who controls the business's email or domain can claim it, which keeps your listing secure.

Step-by-step guide to claiming your listing

Contact

Send a message to this business