51 / 100

BizScore

How we score
33
AI Visibility
10
AI Ready
—
AI Agent ReadinessNot audited yet
62
SEO Performance
—
Freshness
88
Google Rating
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Contact Information

Location

About Central Insurance Agency, Inc.

Central Insurance Agency, Inc. is an Insurance Agent in Austin, TX. The agency provides competitive rates for personal and commercial policies, including homeowner, auto, flood, umbrella, and boat insurance. They serve families and businesses throughout Austin and the surrounding areas of Texas. Their business offerings include small business owners policies, comprehensive business insurance portfolios, employment practices liability, workers compensation, and business auto coverage. They also act as an outsourced risk management partner. The agency holds a rating of 4.40 based on customer reviews.

Since 1958, the family-owned agency has served the community, currently run by brothers Andy Raper and Scott Raper, who took over from their father, James Raper. The company has grown from a one-man operation to a team of over 20 professional employees and agents. As an independent agency, they are not tied to a single carrier and shop quotes across a network of reliable insurance companies to help clients choose the provider, coverage, and price that best fit their needs. Their staff completes continuing education annually to stay current on industry trends. The team, which includes Danielle Marose, Theresa Mazur, Cindy Harvey, Yolanda Fernandez, Jesse Sanchez, Mark Norris, Mason Adkins, Maria Rios, Andy Raper, and Scott Raper, emphasizes a relaxed, simple experience without high-pressure tactics or jargon. They review options from multiple carriers to find the best coverage at the right price, helping clients bundle policies to save money.

The agency is known for its positive rating from the customers who have reviewed it. Clients have praised the staff for being prompt, responsive, professional, and extremely friendly. Long-term customers highlight the agency’s competence in keeping them informed of options and shopping for the best fit for their commercial coverage annually. The independent structure allows them to offer policies from multiple companies, ensuring affordable protection against risks such as employment practices liability claims, which cover legal costs and settlements for lawsuits alleging discrimination or other violations.

Central Insurance Agency, Inc. combines decades of local history with a broad network of carriers to deliver personalized insurance solutions for Austin residents and business owners.

Central Insurance Agency, Inc. is located on North Lamar Boulevard, just a short walk from the Texas DPS - Building C Annex and the Texas DPS - Building D/Driver's License Office.

BizScoreAI gives the website a perfect 100 out of 100 for Schema and Structure, which helps AI assistants and search engines clearly understand the business and its offerings. The site also earns a solid 79 out of 100 for Performance, a factor that keeps visitors on the page and supports search engine rankings.

Services:

  • Business Insurance
  • Cyber Liability Insurance
  • Personal Insurance
  • Trucking Insurance
  • Workers' Compensation

Score Summary

BizScoreAI scanned the website centralins.com on June 4, 2026. Central Insurance Agency, Inc. has a BizScore of 51 out of 100. The website audit behind the SEO score ran on October 24, 2026.

  • AI Visibility33 out of 100
  • SEO62 out of 100
  • Google rating4.4 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 16 of 30 points, AI Trust Signals 7 of 20 points.

Website audit sub-scores (out of 100): On-Page 68, Technical 63, Performance 73, Content 43.

Strengths: 4 checks passed. AI Crawler Access, AI Content Blocking, AI-Parseable Headings, XML Sitemap.

Areas to improve: 6 checks. llms.txt (failed), Structured Data (failed), Meta Description (failed), Q&A Content (warning), About/Team Page (warning), Author Signals (warning).

AI engine reads

Read by AI engines 3 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Central Insurance Agency, Inc.

AI Visibility Score

How visible is this business to AI-powered search engines

33 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
53/100
AI Trust Signals
35/100

Ways to improve this score

llms.txt Missing
Structured Data
Q&A Content
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

62 /100
On-Page
68/100
Technical
63/100
Performance
73/100
Content
43/100

Ways to improve this score

Improve Content
Improve Technical
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
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