Sam Neill Insurance

Insurance Agent in Morristown, TN Morristown, TN
68 / 100

BizScore

How we score
59
AI Visibility
80
AI Ready
—
AI Agent ReadinessNot audited yet
77
SEO Performance
100
Freshness
98
Google Rating
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Contact Information

Location

About Sam Neill Insurance

Sam Neill Insurance is an insurance agent in Morristown, TN. The agency specializes in providing auto, home, life, and business insurance to individuals, families, and businesses throughout all of Tennessee. Their comprehensive service offerings include boat and marine insurance, motorcycle insurance, pet insurance, and specialized coverage for trucking operations, including various "for-hire" trucking types.

Established in 1991, the agency transitioned from a captive agency to an independent agency in 2001, allowing them to offer products from carriers such as Erie, Progressive, and Travelers. The professional staff includes Sam Neill, a Certified Insurance Counselor, alongside Christina Webb, Courtney Herman, and Joshua Herman. The team provides a wide range of commercial products, such as professional liability (E&O), workers’ compensation, and general liability insurance, as well as personal options like renters and flood insurance.

Located on W Main St, the office is situated near the Hamblen County Courthouse and the Tennessee College of Applied Technology - Morristown. The agency is also a short distance from the West Fork Creek and the Hamblen County Veterans Memorial.

The agency is recognized for its responsiveness and dedication to its clients, with a reputation for treating customers like family. Having served the community for over three decades, the staff is known for being highly helpful and working hard to provide comprehensive, expert insurance solutions.

Sam Neill Insurance provides dependable, personalized coverage options for the residents and businesses of Morristown and the greater Tennessee area.

Score Summary

BizScoreAI scanned the website samneillinsurance.com on July 24, 2026. Sam Neill Insurance has a BizScore of 68 out of 100. The website audit behind the SEO score ran on November 1, 2026.

  • AI Visibility59 out of 100
  • SEO77 out of 100
  • Google rating4.9 out of 5

AI visibility scan by category: AI Discovery 25 of 25 points, Structured Data 11 of 25 points, Content Readiness 17 of 30 points, AI Trust Signals 11 of 20 points.

Website audit sub-scores (out of 100): On-Page 83, Technical 92, Performance 83, Content 50.

Strengths: 9 checks passed. llms.txt, AI Crawler Access, AI Content Blocking, Organization Schema, Rich Schema Types, Google Business Profile Link, Hyperlocal Targeting, AI-Parseable Headings, XML Sitemap.

Areas to improve: 9 checks. FAQPage Schema (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Speakable Schema (warning), Local Multimedia (warning), Q&A Content (warning), Meta Description (warning), About/Team Page (warning), Author Signals (warning).

AI engine reads

Read by AI engines 3 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Sam Neill Insurance

AI Visibility Score

How visible is this business to AI-powered search engines

59 /100
AI Discovery
100/100
Structured Data
44/100
Content Readiness
57/100
AI Trust Signals
55/100

Ways to improve this score

FAQPage Schema Missing
LocalBusiness Schema
Third-Party Review Links
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

77 /100
On-Page
83/100
Technical
92/100
Performance
83/100
Content
50/100

Ways to improve this score

Improve Content

Local SEO Coverage

Directory presence and NAP consistency

— /100
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