Run a free full auditWhite Brown Smiles - East Columbia is an orthodontist in Columbia, SC. The practice provides a variety of orthodontic and dental services, including braces for children, teens, and adults, as well as Invisalign and Spark Aligners. Their specialized treatments also encompass airway orthodontics, sleep apnea appliances, two-phase treatment, laser treatment, and teeth whitening. The practice is highly rated, maintaining a 4.70 rating from 296 reviews.
This local, family-oriented practice is minority and female-owned and has been serving smiles since 1997. Dr. White Brown, an alumna of Howard University College of Dentistry, leads a team dedicated to providing personalized care. The practice offers several patient conveniences, such as virtual consultations, a patient portal, and same-day treatment starts. To ensure accessibility, they provide interest-free and low down payment financing options, as well as Saturday hours to accommodate busy schedules. Additionally, the practice is involved in community impact through a charitable organization that provides free treatment to qualified patients.
The office is located on Oneil Ct, situated near Two Notch Road and Parklane Road. The practice is a short drive from the Richland Library Northeast and is located near Jackson Creek Elementary School and Joseph Keels Elementary School.
White Brown Smiles - East Columbia is recognized for its award-winning care and long-standing reputation, having treated over 18,000 happy patients. The practice stands out for its commitment to accessible, high-quality orthodontic solutions for the local community.
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BizScoreAI scanned the website whitebrownsmiles.com on June 4, 2026. White Brown Smiles - East Columbia has a BizScore of 80 out of 100. The website audit behind the SEO score ran on October 24, 2026.
AI visibility scan by category: AI Discovery 25 of 25 points, Structured Data 8 of 25 points, Content Readiness 28 of 30 points, AI Trust Signals 15 of 20 points.
Website audit sub-scores (out of 100): On-Page 100, Technical 96, Performance 78, Content 70.
Strengths: 9 checks passed. llms.txt, AI Crawler Access, AI Content Blocking, Organization Schema, Q&A Content, AI-Parseable Headings, Meta Description, About/Team Page, XML Sitemap.
Areas to improve: 3 checks. FAQPage Schema (failed), Speakable Schema (warning), Author Signals (warning).
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