New American Funding – Chris Marr
Run a free full auditContact Information
-
Address
1320 Main St Ste 350
Columbia, SC 29201 -
Phone
(803) 753-7085 -
Website
newamericanfunding.com -
Facebook page
facebook.com/newamericanfunding
Location
About New American Funding – Chris Marr
New American Funding - Chris Marr is a mortgage lender in Columbia, SC. The business provides informed advice and mortgage lending services to homeowners and future homeowners in the Columbia community. The team handles the process from loan origination to actual funding, serving clients of all backgrounds. The company holds a rating of 4.95 out of 5 based on 2,896 reviews.
The local team includes regional leadership and branch staff such as Nathan Ballentine, Wonida Welch, Craig Johnson, Leslie Biddle, Gene Robertson, and David Montgomery. The business offers several loan products, including Conventional Loans with down payments as low as 3%, FHA Loans requiring a 3.5% down payment, and VA Loans that require no down payment for eligible veterans and active duty military members. A Cash Out Refinance option allows homeowners to turn their home equity into cash. The team focuses on closing loans quickly and providing clear communication and guidance throughout the transaction process.
Services:
- Customer-Focused Experience
- Down Payment Assistance Programs
- Home Mortgage Loans
- Homeownership Pathway Guidance
- Informed Mortgage Advice
- Loan Origination Services
- Pathway to Homeownership Initiative
- Quick Loan Closures
Score Summary
BizScoreAI scanned the website newamericanfunding.com on June 16, 2026. New American Funding - Chris Marr has a BizScore of 70 out of 100. The website audit behind the SEO score ran on October 26, 2026.
- AI Visibility58 out of 100
- SEO69 out of 100
AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 8 of 25 points, Content Readiness 26 of 30 points, AI Trust Signals 14 of 20 points.
Website audit sub-scores (out of 100): On-Page 87, Technical 76, Performance 58, Content 55.
Strengths: 7 checks passed. AI Crawler Access, AI Content Blocking, Organization Schema, Q&A Content, AI-Parseable Headings, About/Team Page, XML Sitemap.
Areas to improve: 5 checks. llms.txt (failed), FAQPage Schema (failed), Speakable Schema (warning), Meta Description (warning), Author Signals (warning).
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Browse: Businesses in Columbia, SC · Mortgage Lender in SC · Businesses in SC
AI engine reads
Read by AI engines 4 times in the last 30 days.
Counted from AI crawler and assistant visits to this page, identified by user agent.
See the full AI visibility report for this businessContact New American Funding – Chris Marr
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