Run a free full auditMerrill Lynch Financial Advisor Graham Bokinsky is a financial planner in Columbia, SC. The practice provides wealth management services to affluent families, corporations, endowments, and foundations.
Established in 1983, the Ellison Kibler team focuses on providing a customized wealth management experience built on the principles of teamwork and trust. The firm utilizes the breadth of resources from Merrill and Bank of America to offer personalized investment insights and lending solutions. Their approach involves developing flexible strategies tailored to individual financial pictures to help clients achieve specific personal and financial outcomes. The team has earned recognition from Barron’s as a top private wealth management team and has been featured on Forbes lists for high net worth and best-in-state wealth management teams.
The office is located on Gervais Street in Columbia, situated near the Supreme Court of SC. The location is also close to the Trinity Episcopal Cathedral and the SC Generals of the Independence monument.
The business maintains well-documented information online and features a well-optimized website that is easily readable by search engines.
The team provides professional wealth management and financial planning expertise to the Columbia community.
Services:
BizScoreAI scanned the website advisor.ml.com on June 2, 2026. Merrill Lynch Financial Advisor Graham Bokinsky has a BizScore of 59 out of 100. The website audit behind the SEO score ran on October 23, 2026.
AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 12 of 25 points, Content Readiness 14 of 30 points, AI Trust Signals 8 of 20 points.
Website audit sub-scores (out of 100): On-Page 74, Technical 90, Performance 65, Content 70.
Strengths: 5 checks passed. AI Crawler Access, AI Content Blocking, Organization Schema, Speakable Schema, XML Sitemap.
Areas to improve: 7 checks. llms.txt (failed), FAQPage Schema (failed), Q&A Content (warning), AI-Parseable Headings (warning), Meta Description (warning), About/Team Page (warning), Author Signals (warning).
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