69 / 100

BizScore

How we score
67
AI Visibility
27
AI Ready
—
AI Agent ReadinessNot audited yet
64
SEO Performance
100
Freshness
60
Google Rating
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Contact Information

Location

About InVestra

InVestra is a financial planner in Columbia, SC, located at 625 Meadow St Suite C. The firm provides tailored financial planning, retirement planning, estate management, fee-based asset management, and risk management strategies to help clients secure their financial future. It holds a rating of 3.00 based on 2 reviews.

The firm utilizes a client-centric, goals-based approach guided by milestones created with clients. The process begins with discovery, examining experiences with money and what clients are feeling, thinking, worried about, and hoping for. Planning involves assessing the unique situation, gauging where the client is relative to goals, and developing customized strategies. Solutions are holistic, helping clients choose tools such as stocks, bonds, mutual funds, and insurance to address specific goals. Monitoring ensures plans remain on target, incorporating tracking to plan for the unexpected and adjust plans over time.

The team includes founder and Private Wealth Advisor Erin D. Eiras, CPFA®, CEPA®. Private Wealth Advisors include Stephanie Vokral, CFP®, AIF®, CDFA®, and Victoria Hoch, ChFC®. Wealth Advisor Kevin Kelly supports clients alongside Branch Office Administrator Jada Simmons, who manages Columbia regional operations. Senior Branch Office Administrator Stacey Higginbotham, Chief Compliance Officer Jessica Sexton, Chief Financial Officer Ashley Worley, and Operations Manager Donna Stewart provide operational and administrative support. The firm offers services tailored to multi-generational families to assist in building and sustaining legacy and wealth across generations.

InVestra is a financial planner in Columbia, SC, known for its collaborative, goals-based approach to wealth management and its team of certified advisors.

InVestra is situated on Meadow Street in Columbia, SC, just a short walk from Emily Douglas Park and the Southeast Regions Headquarters. The location is also near the intersection of Harden Street and Devine Street, with Martin Luther King Jr. Park and Hand Middle School within easy reach.

BizScoreAI gives InVestra a perfect 100 out of 100 for its Discoverability score, ensuring AI crawlers can find every page of the website so the business can be recommended by AI assistants. The firm also achieves a 90 out of 100 for its Technical score, which confirms the website is secure and indexable for search engines to read without errors.

Services:

  • Asset Management
  • Estate Planning
  • Financial Planning
  • Retirement Planning
  • Risk Management

Score Summary

BizScoreAI scanned the website investra.com on June 16, 2026. InVestra has a BizScore of 69 out of 100. The website audit behind the SEO score ran on October 26, 2026.

  • AI Visibility67 out of 100
  • SEO64 out of 100
  • Google rating3.0 out of 5

AI visibility scan by category: AI Discovery 25 of 25 points, Structured Data 8 of 25 points, Content Readiness 19 of 30 points, AI Trust Signals 15 of 20 points.

Website audit sub-scores (out of 100): On-Page 72, Technical 94, Performance 62, Content 28.

Strengths: 8 checks passed. llms.txt, AI Crawler Access, AI Content Blocking, Organization Schema, Q&A Content, AI-Parseable Headings, About/Team Page, XML Sitemap.

Areas to improve: 4 checks. FAQPage Schema (failed), Speakable Schema (warning), Meta Description (warning), Author Signals (warning).

AI engine reads

Read by AI engines 6 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact InVestra

AI Visibility Score

How visible is this business to AI-powered search engines

67 /100
AI Discovery
100/100
Structured Data
32/100
Content Readiness
63/100
AI Trust Signals
75/100

Ways to improve this score

FAQPage Schema Missing
Speakable Schema Missing
Meta Description
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

64 /100
On-Page
72/100
Technical
94/100
Performance
62/100
Content
28/100

Ways to improve this score

Improve Content
Improve Performance
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
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