68 / 100

BizScore

How we score
57
AI Visibility
48
AI Ready
—
AI Agent ReadinessNot audited yet
77
SEO Performance
100
Freshness
84
Google Rating
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Contact Information

Location

About Krispy Kreme of Columbia

Krispy Kreme of Columbia is a donut shop in Columbia, SC. The shop serves the local community with a variety of offerings, including the iconic Original Glazed Doughnut, a delicious range of other doughnuts, and coffee. The business maintains a 4.20 rating based on 1,456 reviews.

Customers can visit the shop to enjoy hotlight hours, which occur daily from 7 AM to 9 AM and 5 PM to 7 PM. Beyond individual treats, the location provides services for order delivery, order pickup, and catering.

The shop is located on Clemson Road in Columbia. It is situated near the Hughes Pond lake and is a short drive from the Team 1 Martial Arts and Fitness Center.

Krispy Kreme of Columbia is recognized for providing thorough and well-documented business information, ensuring customers have the details they need for their visit. The business stands as a reliable destination for those seeking quality sweets and coffee in the area.

As a beloved name in the doughnut industry, Krispy Kreme of Columbia continues to serve the city with its famous glazed treats.

Services:

  • Catering
  • Coffee & Drinks
  • Doughnuts
  • Fundraising
  • Merchandise

Score Summary

BizScoreAI scanned the website site.krispykreme.com on June 4, 2026. Krispy Kreme of Columbia has a BizScore of 68 out of 100. The website audit behind the SEO score ran on October 24, 2026.

  • AI Visibility57 out of 100
  • SEO77 out of 100
  • Google rating4.2 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 18 of 25 points, Content Readiness 17 of 30 points, AI Trust Signals 12 of 20 points.

Website audit sub-scores (out of 100): On-Page 84, Technical 91, Performance 93, Content 39.

Strengths: 7 checks passed. AI Crawler Access, AI Content Blocking, FAQPage Schema, Organization Schema, Q&A Content, About/Team Page, XML Sitemap.

Areas to improve: 6 checks. llms.txt (failed), Content Too Thin (failed), Speakable Schema (warning), AI-Parseable Headings (warning), Meta Description (warning), Author Signals (warning).

AI engine reads

Read by AI engines 3 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Krispy Kreme of Columbia

AI Visibility Score

How visible is this business to AI-powered search engines

57 /100
AI Discovery
40/100
Structured Data
72/100
Content Readiness
57/100
AI Trust Signals
60/100

Ways to improve this score

llms.txt Missing
Content Too Thin
Author Signals Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

77 /100
On-Page
84/100
Technical
91/100
Performance
93/100
Content
39/100

Ways to improve this score

Improve Content

Local SEO Coverage

Directory presence and NAP consistency

— /100
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