Heather Livingston at Homeowners Financial Group USA, LLC

Mortgage lender Columbia, SC
58 / 100

BizScore

How we score
42
AI Visibility
58
AI Ready
—
AI Agent ReadinessNot audited yet
63
SEO Performance
100
Freshness
100
Google Rating
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Contact Information

Location

About Heather Livingston at Homeowners Financial Group USA, LLC

Heather Livingston at Homeowners Financial Group USA, LLC is a mortgage lender in Columbia, SC, specializing in conventional loans, government loans, jumbo loans, and refinance loans. The company serves individuals and families seeking financing for home purchases or refinancing, offering personalized guidance through the mortgage process. With a focus on transparency and clear communication, the business emphasizes building long-term relationships and helping clients achieve their real estate goals. It operates across 35 states, though its primary service area includes the Columbia region. The company holds a 5.00 rating based on nine reviews, reflecting strong client satisfaction.

Homeowners Financial Group is a full-service residential mortgage company founded in 2004, dedicated to improving lives through exceptional service and community engagement. The company’s leadership emphasizes a culture centered on family, integrity, and empowerment, with a mission to put clients’ dreams within reach. The team prioritizes personalized support, leveraging advanced technology to ensure a seamless, high-tech experience throughout the mortgage journey. The company has earned multi-year recognition from notable publications, including Fortune and Inc., affirming its status as an award-winning workplace.

The business is located on Main Street in Columbia, SC, within a commercial corridor serving the city’s central district. No specific nearby landmarks are listed.

Heather Livingston at Homeowners Financial Group USA, LLC demonstrates strong online presence and credibility, with thorough, well-documented business information available across platforms and a website that search engines read cleanly and efficiently. This digital clarity enhances visibility and trust for clients seeking mortgage services.

As a trusted mortgage lender in Columbia, the company combines a long-standing commitment to client success with a modern, transparent approach to home financing, helping residents turn homeownership dreams into reality.

Services:

  • Conventional Loans
  • Government Loans
  • Jumbo Loans
  • Refinance Loans

Score Summary

BizScoreAI scanned the website homeownersfg.com on June 16, 2026. Heather Livingston at Homeowners Financial Group USA, LLC has a BizScore of 58 out of 100. The website audit behind the SEO score ran on October 26, 2026.

  • AI Visibility42 out of 100
  • SEO63 out of 100
  • Google rating5.0 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 20 of 30 points, AI Trust Signals 12 of 20 points.

Website audit sub-scores (out of 100): On-Page 68, Technical 76, Performance 69, Content 38.

Strengths: 6 checks passed. AI Crawler Access, AI Content Blocking, Q&A Content, AI-Parseable Headings, About/Team Page, XML Sitemap.

Areas to improve: 4 checks. llms.txt (failed), Structured Data (failed), Meta Description (failed), Author Signals (warning).

AI engine reads

Read by AI engines 6 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Heather Livingston at Homeowners Financial Group USA, LLC

AI Visibility Score

How visible is this business to AI-powered search engines

42 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
67/100
AI Trust Signals
60/100

Ways to improve this score

llms.txt Missing
Structured Data
Meta Description Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

63 /100
On-Page
68/100
Technical
76/100
Performance
69/100
Content
38/100

Ways to improve this score

Improve Content
Improve On-Page
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
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