Run a free full auditDunkin' is a bakery in Columbia, SC, located at 1525 Broad River Rd. They serve coffee, espresso, breakfast sandwiches, and donuts to their community, offering over 50 varieties of donuts and dozens of premium beverages. With an experience spanning decades and serving more than 3 million customers daily across the United States, Dunkin' caters to a wide range of tastes in Columbia. The business has received 452 reviews with an average rating of 3.90.
Dunkin’ is dedicated to providing signature drinks and breakfast items that cater to all-day dining needs. They offer on-the-go mobile ordering and free WiFi, making it easy for customers to enjoy their products conveniently. Dunkin' Rewards members can earn points toward free food and drinks, enhancing the customer experience with exclusive offers.
Dunkin' has a well-optimized website that search engines read cleanly, ensuring that potential customers can easily find information about their services and offerings online. The business also maintains thorough and well-documented information available across various platforms, making it simple for locals to access details about their location and products.
As a staple in the Columbia community, Dunkin' continues to be recognized for its extensive variety of donuts and premium beverages, serving as an all-day stop for coffee and breakfast sandwiches. Their commitment to convenience and quality makes them a go-to spot for residents looking for satisfying treats and drinks.
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BizScoreAI scanned the website locations.dunkindonuts.com on June 16, 2026. Dunkin' of Columbia has a BizScore of 60 out of 100. The website audit behind the SEO score ran on October 26, 2026.
AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 10 of 25 points, Content Readiness 19 of 30 points, AI Trust Signals 14 of 20 points.
Website audit sub-scores (out of 100): On-Page 74, Technical 34, Performance 100, Content 25.
Strengths: 7 checks passed. AI Crawler Access, AI Content Blocking, FAQPage Schema, Q&A Content, Meta Description, About/Team Page, XML Sitemap.
Areas to improve: 5 checks. llms.txt (failed), Organization Schema (warning), Speakable Schema (warning), AI-Parseable Headings (warning), Author Signals (warning).
Browse: Businesses in Columbia, SC · Bakery in SC · Businesses in SC
Read by AI engines 6 times in the last 30 days.
Counted from AI crawler and assistant visits to this page, identified by user agent.
See the full AI visibility report for this business