Hatherill Insurance Agency Inc

Insurance Agent Alliance, OH
76 / 100

BizScore

How we score
78
AI Visibility
37
AI Ready
—
AI Agent ReadinessNot audited yet
78
SEO Performance
40
Freshness
94
Google Rating
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Contact Information

Location

About Hatherill Insurance Agency Inc

Hatherill Insurance Agency Inc is an insurance agent in Alliance, Ohio. The agency provides a full line of insurance products, including auto, home, life, business, and medicare supplements. Serving the local community with a 4.70 rating, the agency specializes in tailored plans designed to safeguard assets and secure the future of its clients.

Founded in 1974, the agency has over 48 years of experience placing individuals with appropriate coverage. The team, which includes licensed agents Jodi Hatherill, James Hatherill, Danielle Brutto, and Kelsey Hatherill, focuses on high-quality coverage and competitive rates. Their offerings extend to personal lines and commercial insurance, including annuities and car insurance. The agency is deeply rooted in the Alliance community, with team members participating in the Washington Township Historical Society, the Alliance Historical Society, the Carnation Players, and local 4-H clubs.

The agency maintains a well-optimized website that is easy for AI-powered search tools to find and understand.

Hatherill Insurance Agency Inc remains dedicated to providing dependable protection and professional expertise to the residents and businesses of Alliance.

Score Summary

BizScoreAI scanned the website hatherillinsurance.com on June 7, 2026. Hatherill Insurance Agency Inc has a BizScore of 76 out of 100. The website audit behind the SEO score ran on October 25, 2026.

  • AI Visibility78 out of 100
  • SEO78 out of 100
  • Google rating4.7 out of 5

AI visibility scan by category: AI Discovery 25 of 25 points, Structured Data 18 of 25 points, Content Readiness 24 of 30 points, AI Trust Signals 11 of 20 points.

Website audit sub-scores (out of 100): On-Page 80, Technical 86, Performance 76, Content 68.

Strengths: 9 checks passed. llms.txt, AI Crawler Access, AI Content Blocking, FAQPage Schema, Organization Schema, Q&A Content, AI-Parseable Headings, About/Team Page, Author Signals.

Areas to improve: 3 checks. Speakable Schema (warning), Meta Description (warning), XML Sitemap (warning).

AI engine reads

Read by AI engines 8 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Hatherill Insurance Agency Inc

AI Visibility Score

How visible is this business to AI-powered search engines

78 /100
AI Discovery
100/100
Structured Data
72/100
Content Readiness
80/100
AI Trust Signals
55/100

Ways to improve this score

XML Sitemap Missing
Speakable Schema Missing
Meta Description
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

78 /100
On-Page
80/100
Technical
86/100
Performance
76/100
Content
68/100

Ways to improve this score

Improve Content
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
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