57 / 100

BizScore

How we score
33
AI Visibility
—
AI Ready
—
AI Agent ReadinessNot audited yet
74
SEO Performance
—
Freshness
88
Google Rating
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Contact Information

Location

About Michaels of Staten Island

Michaels of Staten Island is a craft store in Staten Island, NY, located at 245 Bricktown Way. The store provides arts, crafts, seasonal decor, and fabric supplies for creative projects. It offers specialized services including in-store printing of high-quality images on solids, pre-inflated balloon pickup, and helium inflation for custom arrangements using latex, foil, and themed accessories.

The business hosts birthday parties for children ages 4 to 12, which include a crafting project, party supplies, pizza, and themed decorations guided by a dedicated Party Captain. Private events for older kids and adults feature hands-on experiences like paint pouring or crochet. In-store classes and events cover art, sewing, and cake decorating, with all necessary materials and tools provided for participants. The store carries over 10,000 unique fabrics, including cotton, fleece, and seasonal prints, available by the yard, in bolts, or as pre-cuts. Seasonal collections include spring floral wreaths, garden-inspired decor, and holiday items for Cinco de Mayo, Mother’s Day, Pride, and Father’s Day.

Michaels of Staten Island holds a rating of 4.40 based on 401 reviews. The store has built a solid reputation among customers and maintains an established track record supported by its large base of reviews.

Michaels of Staten Island serves the Staten Island community with a comprehensive selection of craft materials and event hosting options.

Michaels of Staten Island holds a Schema and Structure score of 100 out of 100 from BizScoreAI, which ensures that AI assistants and search engines can clearly understand the business and its offerings. The store also achieves a Technical score of 81 out of 100 from BizScoreAI, confirming that the website is secure and indexable so search engines can read it without errors.

Services:

  • Balloon Assortment
  • Balloon Bundles
  • Custom Framing
  • Cut to Order Fabric
  • Fabric & Sewing
  • Floral
  • Online and In-Store Events
  • Party Hosting Services

Score Summary

BizScoreAI scanned the website locations.michaels.com on May 5, 2026. Michaels of Staten Island has a BizScore of 57 out of 100.

  • AI Visibility33 out of 100
  • SEO74 out of 100
  • Google rating4.4 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 17 of 30 points, AI Trust Signals 6 of 20 points.

Website audit sub-scores (out of 100): On-Page 69, Technical 81, Performance 63, Content 81.

Strengths: 5 checks passed. AI Crawler Access, AI Content Blocking, Q&A Content, AI-Parseable Headings, Meta Description.

Areas to improve: 5 checks. llms.txt (failed), Structured Data (failed), About/Team Page (warning), XML Sitemap (warning), Author Signals (warning).

AI engine reads

Read by AI engines 3 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Michaels of Staten Island

AI Visibility Score

How visible is this business to AI-powered search engines

33 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
57/100
AI Trust Signals
30/100

Ways to improve this score

llms.txt Missing
Structured Data
About/Team Page Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

74 /100
On-Page
69/100
Technical
81/100
Performance
63/100
Content
81/100

Ways to improve this score

Improve Performance
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
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