The Borough: CrossFit East Harlem

Fitness Center New York, NY
47 / 100

BizScore

How we score
30
AI Visibility
0
AI Ready
—
AI Agent ReadinessNot audited yet
63
SEO Performance
—
Freshness
—
Google Rating
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Contact Information

Location

About The Borough: CrossFit East Harlem

The Borough: CrossFit East Harlem is a fitness center in New York, NY, offering coach-led CrossFit classes in a training-floor setting that serves both newcomers and athletes with prior CrossFit experience. Class sizes are kept limited so coaches can work with every member in every class, and programming is broken into focused cycles covering strength, power, aerobic capacity, and skills. The gym was built around a focus on real coaching and real connection rather than scale. Every class is led by a coach and is structured around movement quality, long-term progression, and sustainable intensity, combining strength work, conditioning, and skill development. The programming is scalable, accommodating people stepping into a gym for the first time alongside highly experienced athletes. The gym's culture emphasizes community as much as training, with members supporting each other both inside and outside the training floor. The gym sits on East 100th Street in East Harlem, about a tenth of a mile from Lexington Avenue, Sunshine Playground, and Maggie's Magic Garden, with 3rd Avenue a similar short distance away. Cherry Tree Park and the 23rd Precinct Police Station are also within roughly a tenth of a mile of the facility. The Borough stands out among East Harlem's CrossFit offerings for its kept-small class sizes and coach-led structure, with training cycles built around specific focuses rather than open-ended workouts. Its roots as a small group that grew into a connected community give the gym a character that places coaching, accountability, and progression at the center of every session.

Score Summary

BizScoreAI scanned the website theboroughnyc.com on June 2, 2026. The Borough: CrossFit East Harlem has a BizScore of 47 out of 100. The website audit behind the SEO score ran on October 23, 2026.

  • AI Visibility30 out of 100
  • SEO63 out of 100

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 5 of 30 points, AI Trust Signals 15 of 20 points.

Website audit sub-scores (out of 100): On-Page 59, Technical 36, Performance 97, Content 58.

Strengths: 4 checks passed. AI Crawler Access, AI Content Blocking, About/Team Page, XML Sitemap.

Areas to improve: 7 checks. llms.txt (failed), Structured Data (failed), Q&A Content (failed), Content Too Thin (failed), Weak Heading Structure (warning), Meta Description (warning), Author Signals (warning).

AI engine reads

Read by AI engines 2 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact The Borough: CrossFit East Harlem

AI Visibility Score

How visible is this business to AI-powered search engines

30 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
17/100
AI Trust Signals
75/100

Ways to improve this score

llms.txt
Structured Data
Q&A Content Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

63 /100
On-Page
59/100
Technical
36/100
Performance
97/100
Content
58/100

Ways to improve this score

Improve Technical
Improve Content
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
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