64 / 100

BizScore

How we score
51
AI Visibility
—
AI Ready
—
AI Agent ReadinessNot audited yet
71
SEO Performance
—
Freshness
100
Google Rating
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Contact Information

Location

About Star Insurance Group

Star Insurance Group is an insurance agent in Charlotte, North Carolina. As an independent insurance broker, the agency serves clients across North Carolina, NC, Georgia, Virginia, and Ohio, providing both business and personal insurance solutions. Their expertise includes coverage for contractors, non-profits, and pet-based businesses, with specific specialties in workers' compensation, general liability, cyber liability, and high net worth clients. The agency holds a 5.00 rating.

Operating as a boutique-style agency, Star Insurance Group focuses on building long-term partnerships rather than simple transactions. The team acts as a risk advisor, shopping and comparing multiple carriers to find a balance of cost and coverage for each client. Their offerings include specialized programs for animal services, such as pet grooming insurance that covers general liability, animal bailee protection, and veterinarian reimbursement. For personal needs, they provide coverage for renters, RVs, second homes, and vacation rentals.

The agency is located on Baldwin Avenue in Charlotte, situated near the Novant Health Breast Center and the Novant Health & Vascular Institute - Elizabeth. It is a short distance from Cherry Tree Save park and is positioned near the intersection of East 3rd Street and Queens Road.

The business maintains thorough, well-documented information online and possesses a well-optimized website that is easily read by search engines.

Star Insurance Group provides dedicated, personalized insurance solutions for individuals and businesses throughout the Charlotte area.

Services:

  • Business Insurance
  • Commercial General Liability Insurance
  • Personal Insurance
  • Professional Liability Insurance
  • Workers' Compensation Insurance

Score Summary

BizScoreAI scanned the website starinsgroup.com on September 20, 2026. Star Insurance Group has a BizScore of 64 out of 100.

  • AI Visibility51 out of 100
  • SEO71 out of 100
  • Google rating5.0 out of 5

AI visibility scan by category: AI Discovery 25 of 25 points, Structured Data 0 of 25 points, Content Readiness 24 of 30 points, AI Trust Signals 8 of 20 points.

Website audit sub-scores (out of 100): On-Page 66, Technical 95, Performance 74, Content 48.

Strengths: 6 checks passed. llms.txt, AI Crawler Access, AI Content Blocking, Google Business Profile Link, Q&A Content, XML Sitemap.

Areas to improve: 11 checks. FAQPage Schema (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Organization Schema (warning), Speakable Schema (warning), Hyperlocal Targeting (warning), Local Multimedia (warning), AI-Parseable Headings (warning), Meta Description (warning), About/Team Page (warning), Author Signals (warning).

AI engine reads

Read by AI engines 3 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Star Insurance Group

AI Visibility Score

How visible is this business to AI-powered search engines

51 /100
AI Discovery
100/100
Structured Data
0/100
Content Readiness
80/100
AI Trust Signals
40/100

Ways to improve this score

FAQPage Schema Missing
LocalBusiness Schema
Organization Schema Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

71 /100
On-Page
66/100
Technical
95/100
Performance
74/100
Content
48/100

Ways to improve this score

Improve Content
Improve On-Page
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
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