Smoller Insurance Agency of Boston
Run a free full auditContact Information
-
Address
335 Boylston St
Boston, MA 02459 -
Phone
(617) 965-1830 -
Website
smollerinsurance.com -
Facebook page
facebook.com/smollerinsuranceagency
Location
About Smoller Insurance Agency of Boston
Smoller Insurance Agency is an insurance agency in Boston, MA. The agency provides personal and business insurance services to residents across Massachusetts and throughout the country. Their extensive range of coverage options includes auto, home, commercial, flood, boat/watercraft, classic car, mobile home, motorcycle, pet, recreational, specialty, umbrella, and workers' compensation insurance. The agency maintains a 4.90 rating.
Founded in 1953 by Seymour “Cy” Smoller, the agency has operated as a family tradition through his son, Mark, and his grandson, Billy. Originally established on Atlantic Avenue in Boston, the business moved to its current Newton location in 1976. The agency offers a streamlined process for clients to compare rates by importing existing insurance details using their current carrier's online login information.
The agency's digital presence features a well-optimized website that search engines read cleanly.
Smoller Insurance Agency provides dedicated personal service and a wide variety of specialized insurance markets for clients in Boston and beyond.
Score Summary
BizScoreAI scanned the website smollerinsurance.com on June 15, 2026. Smoller Insurance Agency of Boston has a BizScore of 69 out of 100. The website audit behind the SEO score ran on October 26, 2026.
- AI Visibility56 out of 100
- SEO75 out of 100
- Google rating4.9 out of 5
AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 8 of 25 points, Content Readiness 21 of 30 points, AI Trust Signals 17 of 20 points.
Website audit sub-scores (out of 100): On-Page 83, Technical 85, Performance 60, Content 73.
Strengths: 7 checks passed. AI Crawler Access, AI Content Blocking, Organization Schema, AI-Parseable Headings, Meta Description, About/Team Page, XML Sitemap.
Areas to improve: 5 checks. llms.txt (failed), FAQPage Schema (failed), Speakable Schema (warning), Q&A Content (warning), Author Signals (warning).
More Insurance Agency in Boston, Massachusetts
- Plymouth Rock Assurance CorporationBizScore 68
- Titan InsuranceBizScore 67
- Best Choice Insurance AgencyBizScore 60
- Warren Insurance Agency Inc.BizScore 60
- Stanton Insurance Agency Inc of BostonBizScore 59
- Global Insurance Services, Inc.BizScore 58
- A-Affordable Insurance Agency, Inc. of BostonBizScore 58
- Liberty Mutual Insurance of BostonBizScore 55
- Lighthouse Insurance of BostonBizScore 49
- Massachusetts Fair PlanBizScore 45
Browse: Businesses in Boston, MA · Insurance Agency in Massachusetts · Businesses in Massachusetts
AI engine reads
Read by AI engines 4 times in the last 30 days.
Counted from AI crawler and assistant visits to this page, identified by user agent.
See the full AI visibility report for this businessContact Smoller Insurance Agency of Boston
Ways to improve this score
Run a free full auditWe improve your AI Visibility, SEO, and Local SEO scores as far as your current website allows.
Boost This Listing
Get a gold badge, photo gallery, and more.