Massachusetts Fair Plan

Insurance Agency Boston, MA
45 / 100

BizScore

How we score
26
AI Visibility
12
AI Ready
—
AI Agent ReadinessNot audited yet
64
SEO Performance
100
Freshness
50
Google Rating
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Contact Information

Location

About Massachusetts Fair Plan

Massachusetts Fair Plan is an insurance agency in Boston, MA. Also known as the Massachusetts Property Insurance Underwriting Association (MPIUA), the organization provides basic property insurance to applicants who have been unable to obtain coverage through the voluntary market. The agency offers specific programs including Homeowners, Dwelling Fire, and Commercial Property policies as approved by the Massachusetts Division of Insurance.

The agency manages various essential services for policyholders and producers, including claim reporting, agency applications, and mortgage renewal inquiries. To enhance the client experience, the organization utilizes an Insured Portal that allows for paperless billing and enrollment in AutoPay to assist with timely premium payments. The agency also maintains a Producer Portal featuring updated user management and data security protocols.

Massachusetts Fair Plan is known for providing well-documented business information and maintaining a clear, accessible online presence for its clients and partners.

The Massachusetts Fair Plan remains a vital resource for property insurance needs within the Boston community.

Score Summary

BizScoreAI scanned the website mpiua.com on June 8, 2026. Massachusetts Fair Plan has a BizScore of 45 out of 100. The website audit behind the SEO score ran on October 25, 2026.

  • AI Visibility26 out of 100
  • SEO64 out of 100
  • Google rating2.5 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 10 of 30 points, AI Trust Signals 6 of 20 points.

Website audit sub-scores (out of 100): On-Page 55, Technical 80, Performance 89, Content 31.

Strengths: 3 checks passed. AI Crawler Access, AI Content Blocking, About/Team Page.

Areas to improve: 7 checks. llms.txt (failed), Structured Data (failed), Meta Description (failed), Q&A Content (warning), Weak Heading Structure (warning), XML Sitemap (warning), Author Signals (warning).

AI engine reads

Read by AI engines 8 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Massachusetts Fair Plan

AI Visibility Score

How visible is this business to AI-powered search engines

26 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
33/100
AI Trust Signals
30/100

Ways to improve this score

llms.txt Missing
Structured Data
Q&A Content
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

64 /100
On-Page
55/100
Technical
80/100
Performance
89/100
Content
31/100

Ways to improve this score

Improve Content
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
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