NFP, an Aon company of New Orleans

Top-Rated Insurance Agent New Orleans, LA
76 / 100

BizScore

How we score
68
AI Visibility
—
AI Ready
—
AI Agent ReadinessNot audited yet
79
SEO Performance
—
Freshness
92
Google Rating
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Achievements

Contact Information

Location

About NFP, an Aon company of New Orleans

NFP, an Aon company of New Orleans is an insurance agent in New Orleans, LA. The agency provides property and casualty solutions and benefits services for middle-market companies. Their expertise includes general liability, commercial property, business auto, cyber liability, and employee benefits. The agency holds a 4.60 rating.

Formerly known as Southern Insurance Agency and HM Benefits, the team provides access to expanded resources and specialized expertise. Their approach focuses on proactive risk management, helping organizations identify and account for hidden or complex areas of risk. They offer specialized coverage for various industries, including legal and professional services, with solutions for professional liability, directors and officers, employment practices liability, and crime. Additionally, the agency provides flood insurance, commercial auto, and executive benefits.

The office is located on Magazine Street, a short distance from the United States Court of Appeals Fifth Circuit and the United States Post Office. It is also situated near the New Orleans School of Glass Works and Printmaking.

NFP is known for providing thorough and well-documented information to assist clients in navigating the intricate New Orleans market. The agency stands as a dedicated partner for businesses seeking to mitigate high exposures and manage complex commercial insurance needs.

NFP provides essential risk management and insurance solutions for middle-market companies in New Orleans.

Services:

  • Commercial Auto
  • Cyber Liability
  • Directors and Officers
  • Employment Practices Liability
  • Professional Liability

Score Summary

BizScoreAI scanned the website nfp.com on June 19, 2026. NFP, an Aon company of New Orleans has a BizScore of 76 out of 100.

  • AI Visibility68 out of 100
  • SEO79 out of 100
  • Google rating4.6 out of 5

AI visibility scan by category: AI Discovery 20 of 25 points, Structured Data 8 of 25 points, Content Readiness 26 of 30 points, AI Trust Signals 14 of 20 points.

Website audit sub-scores (out of 100): On-Page 86, Technical 96, Performance 92, Content 40.

Strengths: 8 checks passed. llms.txt, AI Content Blocking, Organization Schema, Q&A Content, AI-Parseable Headings, Meta Description, About/Team Page, XML Sitemap.

Areas to improve: 4 checks. FAQPage Schema (failed), AI Crawler Access (warning), Speakable Schema (warning), Author Signals (warning).

AI engine reads

Read by AI engines 4 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact NFP, an Aon company of New Orleans

AI Visibility Score

How visible is this business to AI-powered search engines

68 /100
AI Discovery
80/100
Structured Data
32/100
Content Readiness
87/100
AI Trust Signals
70/100

Ways to improve this score

FAQPage Schema Missing
AI Crawler Access
Author Signals Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

79 /100
On-Page
86/100
Technical
96/100
Performance
92/100
Content
40/100

Ways to improve this score

Improve Content

Local SEO Coverage

Directory presence and NAP consistency

— /100
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