50 / 100

BizScore

33
AI Visibility
AI Agent ReadinessNot audited yet
68
SEO Performance
96
Google Rating

Contact Information

Location

About InsuranceBeacon.com

InsuranceBeacon.com is an independent insurance agent in Surprise, Arizona, serving individuals and businesses with personalized coverage solutions. The agency specializes in auto, home, life, business, and specialty policies including ATV, flood, golf cart, RV, boating, motorcycle, manufactured home, and umbrella insurance. With a client-centered approach, InsuranceBeacon.com focuses on building long-term relationships, relying on referrals for more than 90% of new business. The company operates from its Surprise office and maintains a second location in Wickenburg, offering in-person and remote support. Rated 4.80, the agency is known for its reliable service and accessible agents.

The agency’s foundation traces back to 1987 with the founding of Freedom Insurance in Flagstaff, later renamed Northland Insurance. After merging with the Leavitt Group and relocating to Wickenburg in 1998, the company transitioned to InsuranceBeacon.com in 2000, operating initially from a home office before moving into its current Surprise location in 2005. The team, led by owners Jeff and Vicki Baugus, includes experienced agents such as Cherri Hoffman, Rebecca Wayas, and Sharon Eisenhauer, who guide clients through custom policy design with a focus on competitive rates and tailored protection.

Located at 15270 W Brookside Lane, Suite 125, the Surprise office sits just a short walk from West Bell Road and is approximately 0.2 miles from a drainage basin park, 0.3 miles from Kingswood Elementary School, and 0.4 miles from Banner Urgent Care and the Kingswood Parke neighborhood. The office is also near North Reems Road, anchoring a residential and community-focused area.

InsuranceBeacon.com stands out for its clean, search-engine-friendly website and consistently documented presence across online platforms, making it easy to find and verify. The business maintains strong digital visibility and credibility, reinforcing trust with current and prospective clients.

By combining decades of industry experience with a commitment to personal service, InsuranceBeacon.com remains a trusted resource for residents of Surprise and surrounding communities seeking dependable, customized insurance solutions.

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AI Visibility Score

How visible is this business to AI-powered search engines

33 /100
AI Discovery
40/100
Structured Data
12/100
Content Readiness
27/100
AI Trust Signals
60/100

Ways to improve this score

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SEO Score

Technical SEO health and search engine optimization

62 /100
On-Page
68/100
Technical
88/100
Performance
59/100
Content
33/100

Ways to improve this score

Improve Content
Improve Performance
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

/100
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