57 / 100

BizScore

How we score
36
AI Visibility
45
AI Ready
—
AI Agent ReadinessNot audited yet
66
SEO Performance
—
Freshness
98
Google Rating
AI Visibility Scores bySEOScanPRORun a free full audit

Contact Information

Location

About Smith Family Insurance LLC

Smith Family Insurance LLC is an insurance agency in Charleston, West Virginia, serving individuals and small businesses with comprehensive coverage solutions. The agency specializes in life insurance, auto insurance, home insurance, Medicare plans, small business insurance, pet insurance, powersports insurance, and vehicle tag and title services. With a strong emphasis on personalized service and community values, the agency supports clients across Charleston and surrounding areas. Known for its reliability and client-focused approach, Smith Family Insurance holds a 4.90 rating based on 168 reviews, reflecting consistent customer satisfaction.

Rooted in faith, family, and the Appalachian spirit, Smith Family Insurance operates as a family-owned business committed to building strong local relationships. The agency emphasizes tailored policies that meet the unique needs of each client, whether protecting a small business, securing a family’s future, or ensuring peace of mind through life insurance. Their team works directly with clients to provide customized coverage, fast and fair claims handling, and ongoing support. Services like tag and title transfers are offered to streamline vehicle documentation, reducing time and stress for customers. The company partners with top-rated insurance providers to deliver reliable, comprehensive protection without compromising affordability.

Smith Family Insurance demonstrates strong online presence and credibility through a well-optimized website that search engines interpret clearly, ensuring the business is easily discoverable. The agency’s detailed and consistent information across digital platforms reinforces its reputation as a trustworthy local provider. Its documented business details, service offerings, and client-focused messaging are thoroughly presented and publicly accessible.

In Charleston, Smith Family Insurance stands out as a community-minded agency that combines personal attention with professional expertise, ensuring residents and small business owners receive dependable protection rooted in local values and long-term commitment.

Score Summary

BizScoreAI scanned the website sfiwv.com on June 9, 2026. Smith Family Insurance LLC has a BizScore of 57 out of 100. The website audit behind the SEO score ran on October 25, 2026.

  • AI Visibility36 out of 100
  • SEO66 out of 100
  • Google rating4.9 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 12 of 30 points, AI Trust Signals 14 of 20 points.

Website audit sub-scores (out of 100): On-Page 69, Technical 54, Performance 69, Content 70.

Strengths: 6 checks passed. AI Crawler Access, AI Content Blocking, AI-Parseable Headings, Meta Description, About/Team Page, XML Sitemap.

Areas to improve: 4 checks. llms.txt (failed), Structured Data (failed), Q&A Content (failed), Author Signals (warning).

AI engine reads

Read by AI engines 3 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Smith Family Insurance LLC

AI Visibility Score

How visible is this business to AI-powered search engines

36 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
40/100
AI Trust Signals
70/100

Ways to improve this score

llms.txt Missing
Structured Data
Q&A Content Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

66 /100
On-Page
69/100
Technical
54/100
Performance
69/100
Content
70/100

Ways to improve this score

Improve Technical
Improve On-Page
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
Improve my scores

We improve your AI Visibility, SEO, and Local SEO scores as far as your current website allows.

Improve my scores

Boost This Listing

Get a gold badge, photo gallery, and more.

$199/yr
Featured
$499/yr
Featured Pro

Need Help?

Questions about this listing or your score?

Get Support

Claim This Business

Claim this listing to get your free AI SEO Score and start improving your visibility to AI search engines.

Already have an account? Sign in

How claiming works
  1. Create your free account above.
  2. Confirm your email. We send a 6-digit code to an address at your business website's domain, for example [email protected].
  3. Enter the code. The listing is yours. No business email? Add a DNS record instead, or we review the claim by hand.

Only someone who controls the business's email or domain can claim it, which keeps your listing secure.

Step-by-step guide to claiming your listing

Contact

Send a message to this business