Matt Thoreson – State Farm Insurance Agent

Insurance Agent Superior, WI
61 / 100

BizScore

44
AI Visibility
AI Agent ReadinessNot audited yet
84
SEO Performance
92
Google Rating

Contact Information

Location

About Matt Thoreson – State Farm Insurance Agent

Matt Thoreson, State Farm Insurance Agent is a trusted insurance agent in Superior, WI, serving individuals and families with comprehensive coverage solutions including auto, home, condo, renters, personal articles, business, life, health, and pet insurance. He also offers banking services and specializes in helping clients prepare for life’s uncertainties with personalized protection plans. With over two decades of experience since joining State Farm in 2002, Matt provides attentive, knowledgeable service to residents across Superior and surrounding areas in Wisconsin and Minnesota. His dedication to the community and deep local roots are reflected in his 4.60 customer rating, which underscores consistent satisfaction and reliability.

Matt Thoreson began his career in insurance shortly after earning his B.A. in Education from UW-Stout in 2001, launching his agency in May 2002. He is licensed in both Wisconsin and Minnesota, allowing him to serve clients across state lines. Based in the East End Super One Grocery Store Complex, he maintains a client-focused approach, emphasizing preparedness and peace of mind. His website highlights 24/7 availability via call or text, and he frequently shares timely insurance tips tied to seasonal events, such as National Donut Day, Father’s Day, and National Lightning Safety Day, reinforcing his commitment to proactive protection.

Located at 2202 E 2nd St Suite 607, the agency sits on East End Street, just a short walk from The UPS Store and Essentia Health Convenient Care-Superior, both within a quarter-mile. It is also situated near the Old Firehouse & Police Museum and the State of Wisconsin Fire & Police Hall of Fame, located about 0.2 miles away, and lies within the East End neighborhood, a well-established residential area in Superior.

The business stands out for its well-optimized website, which search engines read with clarity, and for its consistently documented presence across online platforms, making it easy to find and verify. This strong digital footprint enhances accessibility and trust for clients seeking reliable insurance guidance.

As a long-time resident of Lake Nebagamon and a passionate advocate for the region’s outdoor lifestyle, Matt Thoreson brings a deeply personal touch to his service, making him a cornerstone of insurance support in Superior’s community.

Contact Matt Thoreson – State Farm Insurance Agent

AI Visibility Score

How visible is this business to AI-powered search engines

44 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
93/100
AI Trust Signals
70/100

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SEO Score

Technical SEO health and search engine optimization

84 /100
On-Page
86/100
Technical
93/100
Performance
89/100
Content
66/100

Ways to improve this score

Improve Content

Local SEO Coverage

Directory presence and NAP consistency

/100
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