47 / 100

BizScore

27
AI Visibility
AI Agent ReadinessNot audited yet
66
SEO Performance
Google Rating

Contact Information

Location

About Scherrer Insurance

Scherrer Insurance is an insurance agent in Oak Creek, Wisconsin, offering personal, commercial, and life insurance services to individuals and businesses in the local area. The agency provides coverage for auto, home, condo, renters, recreational vehicles, umbrella policies, commercial auto, commercial property, general liability, workers compensation, and term life insurance. Founded in 2005 as an independent agency, Scherrer Insurance represents multiple carriers including AAA, ACUITY, Foremost, Integrity, Progressive, Secura, and Safeco (a Liberty Mutual Co.). The agency serves clients throughout Oak Creek and surrounding communities, with a focus on personalized service and competitive pricing.

Steve Scherrer, the agency’s principal, has nearly 30 years of experience in the insurance industry, beginning in 1994 as a part-time sales agent. He holds a Bachelor of Arts degree from UW-Milwaukee and the professional designation of CIC (Certified Insurance Counselor). The agency’s customer service representative, Erica, is fully licensed and supports clients with the same standard of service. Scherrer Insurance emphasizes independent representation to offer clients a broader range of products and tailored solutions.

The business is located at 6508 S 27th St in Oak Creek, Wisconsin, situated just a short distance from South 27th Street and West College Avenue. Nearby landmarks include Physicians Urgent Care, Franklin, The UPS Store, and Milwaukee Surgical Suites, all within a quarter mile. The East Branch Root River lies about a half mile to the east, marking a nearby natural feature.

Scherrer Insurance is known for its long-standing presence in the community and its commitment to professional advice and client service. The agency’s independent status allows it to provide diverse options to meet individual insurance needs. With a foundation built on experience and personal attention, Scherrer Insurance remains a trusted resource for residents and businesses in Oak Creek.

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AI Visibility Score

How visible is this business to AI-powered search engines

27 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
17/100
AI Trust Signals
60/100

Ways to improve this score

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SEO Score

Technical SEO health and search engine optimization

63 /100
On-Page
63/100
Technical
85/100
Performance
84/100
Content
18/100

Ways to improve this score

Improve Content
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Local SEO Coverage

Directory presence and NAP consistency

/100
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