Milwaukee Pretzel Company

Milwaukee Pretzel Company is a Caterer in Milwaukee, WI, located at 8050 North Granville Woods Road. The business produces authentic Bavarian soft pretzels, including twists, bites, and buns, using a classic German recipe. They serve customers through direct retail orders, wholesale partnerships, and a national fundraising program that allows organizations to raise funds by selling pretzels. The company holds a rating of 4.60 based on customer reviews.

The pretzels are baked by artisan bakers in Milwaukee using a traditional Bavarian recipe that involves slow fermentation and high-quality ingredients. The dough combines wheat flour for protein, rye flour for an earthy flavor, butter for richness, salt for crust color and fermentation control, lye for a classic tang and brown exterior, yeast for a pillowy interior, and malt for sweetness. The products contain no preservatives, artificial ingredients, or flavors.

The company was founded in 2013 by Matt and Katie Wessel after they spent a year living in Munich, Germany, where they developed a love for Bavarian soft pretzels. They began making test batches in Matt’s mother’s kitchen before renting space at Wild Flour Bakery in South Milwaukee. After a successful debut at Milwaukee’s Germanfest festival in July 2013, they moved to a shared kitchen in the Third Ward in January 2014. In March 2015, they relocated to a dedicated space in the Milk Plant building in the Riverwest neighborhood. By September 2015, they expanded distribution throughout Wisconsin and into Minnesota through partnerships with Greco Foods and U.S. Foods.

The business is known for its positive rating from the customers who have reviewed it, reflecting the quality of its handcrafted goods. The company continues to serve the area with its traditional Bavarian-style pretzels and wholesale services.

Milwaukee Pretzel Company brings the authentic taste of Bavarian soft pretzels to Milwaukee, WI, through its artisan baking and dedicated local service.

The business sits on North Granville Woods Road, about a third of a mile from the Granville Woods Natural Area and the Granville Woods neighborhood. It is also near the Acelero Learning Milwaukee County school and roughly three quarters of a mile from the Bradley Carrier Annex Post Office.

BizScoreAI gave the business a perfect 100 out of 100 for Discoverability score, which ensures AI crawlers can find every page of the website so assistants can recommend the business. The company also received a 96 out of 100 for Technical score, meaning the website is secure and indexable so search engines can read it without errors.