AXA Advisors, LLC

Financial planner Milwaukee, WI
52 / 100

BizScore

How we score
37
AI Visibility
—
AI Ready
—
AI Agent ReadinessNot audited yet
65
SEO Performance
—
Freshness
74
Google Rating
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Contact Information

Location

About AXA Advisors, LLC

AXA Advisors, LLC is a financial planner in Milwaukee, WI, located at 111 E Kilbourn Ave UNIT 800. It holds a rating of 3.70 based on reviews. The firm is led by Brian Thiet, CLU®, who serves as a Senior Vice President for Equitable Advisors. He joined the firm in June 2007 after graduating from Indiana University with a bachelor’s degree in Business Finance. The team includes Rodger Premeau, a Retirement Planning Specialist, Taylor Fowler, a Registered Assistant, and Ron Mitchell, an Administrative Assistant and Intern. Equitable Advisors, LLC, a SEC-registered investment advisor, offers fee-based and non-fee-based financial planning through its financial professionals. The firm provides services such as retirement planning, executive benefits, protection strategies, and asset allocation analysis. Their approach focuses on understanding client goals to develop personalized financial strategies. Services include financial planning for cash flow, education savings, retirement, and estate planning, as well as wealth management, risk management, and tax planning strategies. The firm emphasizes professional excellence, inclusion, and continuous learning to support clients in achieving their financial objectives.

The firm is situated on East Kilbourn Avenue, just steps from public artworks like Common Comrades and Shape Things Take. It is also near the Peck Pavilion and the Theater District.

BizScoreAI gives the business a Technical score of 82 out of 100, ensuring the website is secure and readable for search engines. The Discoverability score is 75 out of 100, allowing AI crawlers to find every page so the business can be recommended by AI assistants.

Score Summary

BizScoreAI scanned the website brianthiet.com on June 10, 2026. AXA Advisors, LLC has a BizScore of 52 out of 100.

  • AI Visibility37 out of 100
  • SEO65 out of 100
  • Google rating3.7 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 3 of 25 points, Content Readiness 13 of 30 points, AI Trust Signals 11 of 20 points.

Website audit sub-scores (out of 100): On-Page 53, Technical 82, Performance 68, Content 55.

Strengths: 5 checks passed. AI Crawler Access, AI Content Blocking, Rich Schema Types, About/Team Page, XML Sitemap.

Areas to improve: 8 checks. llms.txt (failed), FAQPage Schema (failed), Meta Description (failed), Organization Schema (warning), Speakable Schema (warning), Q&A Content (warning), AI-Parseable Headings (warning), Author Signals (warning).

AI engine reads

Read by AI engines 2 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact AXA Advisors, LLC

AI Visibility Score

How visible is this business to AI-powered search engines

37 /100
AI Discovery
40/100
Structured Data
12/100
Content Readiness
43/100
AI Trust Signals
55/100

Ways to improve this score

llms.txt
FAQPage Schema Missing
Organization Schema Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

65 /100
On-Page
53/100
Technical
82/100
Performance
68/100
Content
55/100

Ways to improve this score

Improve On-Page
Improve Content
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
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