71 / 100

BizScore

How we score
63
AI Visibility
70
AI Ready
—
AI Agent ReadinessNot audited yet
86
SEO Performance
100
Freshness
92
Google Rating
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Contact Information

Location

About LawtonCates of Madison

LawtonCates is a lawyer in Madison, Wisconsin. The firm provides legal representation for clients in Madison, Jefferson, and surrounding areas, specializing in personal injury, criminal defense, consumer law, and business litigation. Their expertise includes handling car, truck, and motorcycle accidents, as well as dog bites, wrongful death, and lemon law cases. The firm maintains a 4.60 rating from 90 reviews.

The firm was established in 1958 through a partnership between John A. Lawton and Richard L. Cates. The practice carries a legacy of excellence, rooted in Lawton's history with Wisconsin public employee bargaining laws and Cates's experience serving as Special Counsel to the House Judiciary Committee. The attorneys approach each case with a strategy prepared for trial, working comprehensively to secure maximum compensation for injuries and economic losses. To support their litigation efforts, the legal team utilizes relationships with various experts, including medical professionals, accident reconstructionists, and vocational specialists.

LawtonCates is located on E Washington Ave in Madison.

The firm is recognized for its long-standing tradition of legal excellence and client advocacy, having served the region for over six decades. They are known for their dedication to achieving outstanding results and their tenacity in pursuing compensation for accident victims.

LawtonCates provides dedicated, results-driven legal services to the Madison community and throughout Wisconsin.

Score Summary

BizScoreAI scanned the website lawtoncates.com on June 5, 2026. LawtonCates of Madison has a BizScore of 71 out of 100. The website audit behind the SEO score ran on October 25, 2026.

  • AI Visibility63 out of 100
  • SEO86 out of 100
  • Google rating4.6 out of 5

AI visibility scan by category: AI Discovery 25 of 25 points, Structured Data 0 of 25 points, Content Readiness 24 of 30 points, AI Trust Signals 14 of 20 points.

Website audit sub-scores (out of 100): On-Page 87, Technical 94, Performance 89, Content 73.

Strengths: 6 checks passed. llms.txt, AI Crawler Access, AI Content Blocking, Q&A Content, About/Team Page, XML Sitemap.

Areas to improve: 6 checks. FAQPage Schema (failed), Organization Schema (warning), Speakable Schema (warning), AI-Parseable Headings (warning), Meta Description (warning), Author Signals (warning).

AI engine reads

Read by AI engines 6 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact LawtonCates of Madison

AI Visibility Score

How visible is this business to AI-powered search engines

63 /100
AI Discovery
100/100
Structured Data
0/100
Content Readiness
80/100
AI Trust Signals
70/100

Ways to improve this score

FAQPage Schema Missing
Organization Schema Missing
Author Signals Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

86 /100
On-Page
87/100
Technical
94/100
Performance
89/100
Content
73/100

Ways to improve this score

Improve Content

Local SEO Coverage

Directory presence and NAP consistency

— /100
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