Certco, Inc.

Certco, Inc. is a trucking company in Fitchburg, WI, located at 5321 Verona Rd. The business operates as an independent wholesale grocery distributor serving independent midwest grocers and supermarkets. Based in Madison, Wisconsin, Certco provides full-service supermarket supply throughout the Midwest including Wisconsin, Minnesota, Northern Illinois, and Eastern Iowa. It also serves customers in Indiana and Michigan. The company offers one of the largest variety of products in all departments of any grocery wholesaler in the region and provides retailers with various retail support and marketing services to help the independent retailer remain successful. Certco currently services over 200 stores throughout the region. The company emphasizes doing business face-to-face, with sales reps helping customers daily. It holds a rating of 2.60 based on 0 reviews.

Certco carries over 60,000 items in its three warehouses. The distribution network includes an HBC/GM and Specialty Foods facility and a new freezer facility. Certco currently has just under 1 million sq. ft. of distribution space with room to grow. The company maintains a 97% fill rate and stocks 60,000 items and products daily. Certco provides transportation services to ensure timely deliveries. Its full-service Advertising Department offers high-quality promotions and programs. The Information Technology division offers a variety of services to customers. Retail support staff assist with operational requirements in Meat, Deli, Bakery, Produce, and Center Store. The company also offers category management and digital marketing services. Certco provides ecommerce solutions and retail media transformation to its network of retail customers and brand partners.

Certco’s original name was Central Wisconsin Cooperative Food Stores. It began in 1930 when five retailers in the Madison area joined together to get lower prices through combined purchasing. In 1942, the company established a warehouse using a downtown garage as its distribution center. In 1956, the company name was changed to Certified Grocer’s CO-OP. In 1962, the distribution center was moved to its current location. In 1975, the name was changed to Certco, Inc. The company has added on to its main distribution center numerous times. It is recognized as a Top Workplace Winner.

Certco, Inc. provides distribution and retail support services to independent grocers throughout the Midwest.

Certco, Inc. combines decades of wholesale expertise with a massive inventory to keep independent grocery stores stocked and competitive in the Midwest market.

The business sits on Verona Rd in Fitchburg, about a mile from Verona Road and McKee Road. It is near Kittleson Swim School and New Fountains Commons.

BizScoreAI gave the business a Discoverability score of 100 out of 100, which means AI crawlers can find every page of the website. The Technical score is 87 out of 100, ensuring the site is secure and indexable for search engines. The business ranks number 1 of 6 Trucking Company businesses that BizScoreAI has scored in Fitchburg.