60 / 100

BizScore

How we score
54
AI Visibility
—
AI Ready
—
AI Agent ReadinessNot audited yet
71
SEO Performance
—
Freshness
90
Google Rating
AI Visibility Scores bySEOScanPRORun a free full audit

Contact Information

Location

About Burli Signs

Burli Signs is a Printing Service in Burlington, WI, located at 125 Front St. The company provides sign design, fabrication, installation, and maintenance for businesses across southeastern Wisconsin and northern Illinois. Their service area includes Burlington, Elkhorn, Kenosha, Racine, East Troy, Mukwonago, Lake Geneva, Delevan, Janesville, Muskego, Pleasant Prairie, Union Grove, and Sturtevant. They hold a rating of 4.50 based on customer reviews. Since 1972, three generations of the Spankowski family have led the business. The team includes CEO and Owner Dennis Spankowski, Director of Design Bryan Spankowski, and Service Technician Director Britt Spankowski. The staff consists of highly skilled artists, craftsmen, and technical designers with a 30-year average sign experience per person. Burli Signs creates custom retail, corporate, monument, awning, digital display, electronic message center, back lit, carved, channel letter, graphic, and neon signs. They also produce traditional panel and banner signs. Materials include energy-efficient LED lighting, super-durable composites, wood, and metal. The company owns a large fleet of trucks and lifts capable of raising pole signs up to 100 feet. The process ranges from preliminary designs to regulatory issues, fabrication, and installation. Projects take anywhere from five days to several months depending on complexity and approval needs. Burli Signs assists with city, county, state, and federal regulations, including securing permits and obtaining variances. They navigate zoning and planning committee requirements. All work is warranted for at least one year from the date of installation. Burli Signs is known for its positive rating from the customers who have reviewed it. The business has operated for three generations, demonstrating long-term stability and expertise in the local market. Burli Signs combines decades of family leadership with specialized fabrication capabilities to deliver durable, compliant signage solutions for businesses in Burlington and the surrounding region.

The business is situated on Front St in Burlington, about a quarter mile from TraXside and near McHenry Street. It is also located within half a mile of Aurora Memorial Hospital of Burlington and Highridge Park.

BizScoreAI awarded a Discoverability score of 100 out of 100, ensuring AI crawlers can find every page of the website so assistants can recommend the business. A Technical score of 93 out of 100 confirms the site is secure and indexable for search engines. The company ranks number 2 of 5 Printing Service businesses that BizScoreAI has scored in Burlington.

Score Summary

BizScoreAI scanned the website burlisigns.com on July 15, 2026. Burli Signs has a BizScore of 60 out of 100.

  • AI Visibility54 out of 100
  • SEO71 out of 100
  • Google rating4.5 out of 5

AI visibility scan by category: AI Discovery 25 of 25 points, Structured Data 8 of 25 points, Content Readiness 20 of 30 points, AI Trust Signals 12 of 20 points.

Website audit sub-scores (out of 100): On-Page 67, Technical 82, Performance 75, Content 59.

Strengths: 7 checks passed. llms.txt, AI Crawler Access, AI Content Blocking, Organization Schema, Q&A Content, About/Team Page, XML Sitemap.

Areas to improve: 11 checks. FAQPage Schema (failed), Google Business Profile Link (failed), Third-Party Review Links (failed), Content Too Thin (failed), Speakable Schema (warning), LocalBusiness Schema (warning), Hyperlocal Targeting (warning), Local Multimedia (warning), AI-Parseable Headings (warning), Meta Description (warning), Author Signals (warning).

AI engine reads

Read by AI engines 1 time in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Burli Signs

AI Visibility Score

How visible is this business to AI-powered search engines

54 /100
AI Discovery
100/100
Structured Data
32/100
Content Readiness
67/100
AI Trust Signals
60/100

Ways to improve this score

FAQPage Schema Missing
Google Business Profile Link
Content Too Thin
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

71 /100
On-Page
67/100
Technical
82/100
Performance
75/100
Content
59/100

Ways to improve this score

Improve Content
Improve On-Page
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
Improve my scores

We improve your AI Visibility, SEO, and Local SEO scores as far as your current website allows.

Improve my scores

Boost This Listing

Get a gold badge, photo gallery, and more.

$199/yr
Featured
$499/yr
Featured Pro

Need Help?

Questions about this listing or your score?

Get Support

Claim This Business

Claim this listing to get your free AI SEO Score and start improving your visibility to AI search engines.

Already have an account? Sign in

How claiming works
  1. Create your free account above.
  2. Confirm your email. We send a 6-digit code to an address at your business website's domain, for example [email protected].
  3. Enter the code. The listing is yours. No business email? Add a DNS record instead, or we review the claim by hand.

Only someone who controls the business's email or domain can claim it, which keeps your listing secure.

Step-by-step guide to claiming your listing

Contact

Send a message to this business