Westford Funeral Home & Cremation

Funeral Home Bellingham, WA
54 / 100

BizScore

How we score
37
AI Visibility
—
AI Ready
—
AI Agent ReadinessNot audited yet
70
SEO Performance
—
Freshness
100
Google Rating
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Contact Information

Location

About Westford Funeral Home & Cremation

Westford Funeral Home & Cremation is a funeral home in Bellingham, WA. The establishment provides compassionate funeral services and cremation, offering both immediate care and pre-planning options to help families navigate the emotional process of loss. They serve the local community with a mission to provide personalized attention and support through every step of the funeral experience. The business maintains a 5.00 rating from 112 reviews.

This establishment carries a legacy of three generations of service in the Bellingham area. The history of the business dates back to 1943, when John E. Westford and his wife Veronica purchased the Homer Mark Mortuary, which later became Westford Funeral Home. The business has been owned and operated by the Westford family for decades, including the leadership of Jack Westford starting in 1975, and currently by third-generation funeral director Rob Westford, who has led the team since 2005.

Located on Broadway, the funeral home sits in a peaceful neighborhood setting overlooking Bellingham Bay at the entrance to the Eldridge Historic District. The location is near Elizabeth Park and a short distance from Broadway Overlook.

Westford Funeral Home & Cremation is recognized for its long-standing commitment to the community and its reputation for excellence, as reflected in its perfect five-star rating. The business is known for its dedication to continuous improvement and its deep roots in the local area.

With a profound history of serving Bellingham families, Westford Funeral Home & Cremation remains a trusted provider of dignified memorial services.

Score Summary

BizScoreAI scanned the website westfordfuneralhome.com on June 24, 2026. Westford Funeral Home & Cremation has a BizScore of 54 out of 100.

  • AI Visibility37 out of 100
  • SEO70 out of 100
  • Google rating5.0 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 14 of 30 points, AI Trust Signals 13 of 20 points.

Website audit sub-scores (out of 100): On-Page 70, Technical 90, Performance 82, Content 39.

Strengths: 5 checks passed. AI Crawler Access, AI Content Blocking, Q&A Content, About/Team Page, XML Sitemap.

Areas to improve: 8 checks. llms.txt (failed), FAQPage Schema (failed), Content Too Thin (failed), Organization Schema (warning), Speakable Schema (warning), Weak Heading Structure (warning), Meta Description (warning), Author Signals (warning).

AI engine reads

Read by AI engines 6 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Westford Funeral Home & Cremation

AI Visibility Score

How visible is this business to AI-powered search engines

37 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
47/100
AI Trust Signals
65/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
Content Too Thin
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

70 /100
On-Page
70/100
Technical
90/100
Performance
82/100
Content
39/100

Ways to improve this score

Improve Content
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
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