71 / 100

BizScore

How we score
65
AI Visibility
—
AI Ready
—
AI Agent ReadinessNot audited yet
68
SEO Performance
—
Freshness
98
Google Rating
AI Visibility Scores bySEOScanPRORun a free full audit

Contact Information

Location

About Verlo Mattress

Verlo Mattress is a Mattress Store in McHenry, IL, located at 3710 W Elm St. The store sells custom mattresses, adjustable beds, sleep accessories, and massage chairs. It offers in-home comfort adjustments on select mattresses under the Lifetime Comfort Guarantee®, allowing customers to modify firmness after delivery. The business provides personalized financing options and carries the v5 Hybrid, v9 Eurotop, and v11 Hybrid mattress models. It also stocks vMotion adjustable bases.

Verlo mattresses are built to order at local factory stores, with size, style, materials, and features defined by the customer. Each mattress is assembled by real people. The company uses high-density foam, specialty fibers, gel memory, natural materials, and tempered steel coils. It offers free in-home comfort adjustments for 180 or more days.

The company was established in 1958 by two entrepreneurs in Illinois. They began handcrafting mattresses for a furniture store. The business later incorporated in Wisconsin and named the company after the first names of the founders' wives, Verna and Lois. Verlo mattresses are made in its own factories and sold in its own stores.

The business holds a rating of 4.90 based on customer reviews.

Verlo Mattress brings its custom, locally crafted sleep solutions to McHenry, IL.

Verlo Mattress sits on W Elm St in McHenry, IL, about a tenth of a mile from Rotary Park and the McHenry Township Fire Protection District Station 1.

BizScoreAI awarded Verlo Mattress a Discoverability score of 100 out of 100, ensuring AI crawlers can access every page so the business is found by AI assistants. The Performance score of 94 out of 100 reflects fast website loading, which keeps visitors engaged and helps search engine rankings. Additionally, the business ranks number 1 of 4 Mattress Store businesses that BizScoreAI has scored in McHenry.

Score Summary

BizScoreAI scanned the website verlo.com on August 15, 2026. Verlo Mattress has a BizScore of 71 out of 100.

  • AI Visibility65 out of 100
  • SEO68 out of 100
  • Google rating4.9 out of 5

AI visibility scan by category: AI Discovery 25 of 25 points, Structured Data 8 of 25 points, Content Readiness 24 of 30 points, AI Trust Signals 12 of 20 points.

Website audit sub-scores (out of 100): On-Page 58, Technical 93, Performance 71, Content 51.

Strengths: 9 checks passed. llms.txt, AI Crawler Access, AI Content Blocking, Organization Schema, LocalBusiness Schema, Third-Party Review Links, Q&A Content, About/Team Page, XML Sitemap.

Areas to improve: 8 checks. FAQPage Schema (failed), Google Business Profile Link (failed), Speakable Schema (warning), Hyperlocal Targeting (warning), Local Multimedia (warning), AI-Parseable Headings (warning), Meta Description (warning), Author Signals (warning).

Contact Verlo Mattress

AI Visibility Score

How visible is this business to AI-powered search engines

65 /100
AI Discovery
100/100
Structured Data
32/100
Content Readiness
80/100
AI Trust Signals
60/100

Ways to improve this score

FAQPage Schema Missing
Google Business Profile Link
Hyperlocal Targeting
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

68 /100
On-Page
58/100
Technical
93/100
Performance
71/100
Content
51/100

Ways to improve this score

Improve Content
Improve On-Page
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
Improve my scores

We improve your AI Visibility, SEO, and Local SEO scores as far as your current website allows.

Improve my scores

Boost This Listing

Get a gold badge, photo gallery, and more.

$199/yr
Featured
$499/yr
Featured Pro

Need Help?

Questions about this listing or your score?

Get Support

Claim This Business

Claim this listing to get your free AI SEO Score and start improving your visibility to AI search engines.

Already have an account? Sign in

How claiming works
  1. Create your free account above.
  2. Confirm your email. We send a 6-digit code to an address at your business website's domain, for example [email protected].
  3. Enter the code. The listing is yours. No business email? Add a DNS record instead, or we review the claim by hand.

Only someone who controls the business's email or domain can claim it, which keeps your listing secure.

Step-by-step guide to claiming your listing

Contact

Send a message to this business