Run a free full auditVan Roon Chiropractic is a Chiropractor in Franklin, MA, located at 444 W Central St. The practice operates as a small family clinic providing all-natural health care and family care. Services include chiropractic adjustments, therapies, nutritional supplementation, Cox Flexion, and x-rays. Dr. Dan Van Roon, a 1998 graduate of New York Chiropractic College, treats the person rather than just the condition, focusing on the spine and nervous system. The office also offers registered and certified medical exams for commercial vehicle drivers, including DOT physicals that review history, height, weight, blood pressure, and urine tests. Dr. Kellie provides a three-phase medically developed program with one-on-one coaching for weight loss goals. The team includes evening receptionist Kim, insurance specialist Deb, and morning receptionist Peg, who have served patients for over eight years. The practice holds a rating of 5.00 based on customer reviews.
Dr. Van Roon believes the body has the innate ability to heal itself when the nervous system functions without interference. He is especially motivated to help those with chronic conditions that have nagged them for years. The goal is to add more life to living by helping patients achieve maximum health without the use of drugs or surgery. The practice utilizes the latest chiropractic techniques and technology to leave no stone unturned in providing care. Pain is viewed as a warning signal, and the approach is holistic to help patients function healthier and happier in the long run. The office provides good health information so patients can make informed decisions about their health and what treatment is best.
Van Roon Chiropractic holds a 5.00 rating from its customers.
Dr. Dan Van Roon and his team provide holistic chiropractic care and medical examinations in Franklin, MA.
The clinic sits on W Central St, just a short walk from Mine Brook and Franklin Sculpture Park.
BizScoreAI awarded a perfect 100 for Discoverability, ensuring AI crawlers can find every page so the business is ready for AI recommendations. A Technical score of 95 confirms the website is secure and error free for search engines. The practice ranks number 1 of 5 Chiropractor businesses that BizScoreAI has scored in Franklin.
BizScoreAI scanned the website vanroonchiropractic.com on September 23, 2026. Van Roon Chiropractic has a BizScore of 70 out of 100.
AI visibility scan by category: AI Discovery 25 of 25 points, Structured Data 8 of 25 points, Content Readiness 18 of 30 points, AI Trust Signals 13 of 20 points.
Website audit sub-scores (out of 100): On-Page 79, Technical 95, Performance 85, Content 93.
Strengths: 8 checks passed. llms.txt, AI Crawler Access, AI Content Blocking, Organization Schema, LocalBusiness Schema, Q&A Content, About/Team Page, XML Sitemap.
Areas to improve: 9 checks. FAQPage Schema (failed), Google Business Profile Link (failed), Third-Party Review Links (failed), Speakable Schema (warning), Hyperlocal Targeting (warning), Local Multimedia (warning), Weak Heading Structure (warning), Meta Description (warning), Author Signals (warning).