Huntsman Cancer Institute

Cancer treatment center Salt Lake City, UT
55 / 100

BizScore

Top 36% How we score
42
AI Visibility
40
AI Ready
—
AI Agent ReadinessNot audited yet
65
SEO Performance
100
Freshness
92
Google Rating
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Contact Information

Location

About Huntsman Cancer Institute

Huntsman Cancer Institute is a cancer treatment center in Salt Lake City, UT. The facility serves patients across the Mountain West and beyond, providing comprehensive care for all types of cancer. As the designated National Cancer Institute Comprehensive Cancer Center for Utah, Idaho, Montana, Nevada, and Wyoming, the institute focuses on reducing human suffering by combining clinical treatment with innovative research. The Salt Lake City location spans more than 1 million square feet and is supported by three community clinics and seven regional affiliate hospitals. The institute offers personalized care, innovative clinical trials, and expert providers who work to understand cancer and find breakthroughs to improve lives. Services include cancer education, personalized nutrition guidance, pain management, fitness programs, survivorship support, integrative therapies, and caregiver resources.

Founded in 1995 by Jon M. Huntsman Sr. and Karen Huntsman, the institute has grown from an empty hillside into a global leader in cancer research and care. The organization prioritizes community health, patient access, and improved outcomes to reduce barriers to care. Financial advocates are available to help patients understand insurance benefits, estimate treatment costs, and apply for financial assistance if they are underinsured or uninsured. New patients work with oncology patient coordinators who arrange appointments, verify insurance coverage, and manage medical records. The institute also offers second opinions from cancer specialists and provides interpreters for those who need them.

The institute holds a rating of 4.60 based on 896 reviews, reflecting a solid reputation among the customers it has served and an established track record built on a large base of customer feedback. This standing supports its role as a designated comprehensive cancer center for the five-state region.

Huntsman Cancer Institute stands as a designated National Cancer Institute Comprehensive Cancer Center in Salt Lake City, delivering specialized treatment and research to patients across the Mountain West.

Services:

  • Clinical Trials
  • Emergency Department
  • Primary Care
  • Specialty Services
  • Urgent Care

Score Summary

BizScoreAI scanned the website healthcare.utah.edu on June 18, 2026. Huntsman Cancer Institute has a BizScore of 55 out of 100. The website audit behind the SEO score ran on October 27, 2026.

  • AI Visibility42 out of 100
  • SEO65 out of 100
  • Google rating4.6 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 17 of 30 points, AI Trust Signals 15 of 20 points.

Website audit sub-scores (out of 100): On-Page 83, Technical 71, Performance 61, Content 43.

Strengths: 6 checks passed. AI Crawler Access, AI Content Blocking, AI-Parseable Headings, Meta Description, About/Team Page, XML Sitemap.

Areas to improve: 4 checks. llms.txt (failed), Structured Data (failed), Q&A Content (warning), Author Signals (warning).

AI engine reads

Read by AI engines 1 time in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Huntsman Cancer Institute

AI Visibility Score

How visible is this business to AI-powered search engines

42 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
57/100
AI Trust Signals
75/100

Ways to improve this score

llms.txt Missing
Structured Data
Q&A Content
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

65 /100
On-Page
83/100
Technical
71/100
Performance
61/100
Content
43/100

Ways to improve this score

Improve Content
Improve Performance
Improve Technical

Local SEO Coverage

Directory presence and NAP consistency

— /100
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