72 / 100

BizScore

How we score
58
AI Visibility
91
AI Ready
—
AI Agent ReadinessNot audited yet
84
SEO Performance
100
Freshness
96
Google Rating
AI Visibility Scores bySEOScanPRORun a free full audit

Contact Information

Location

About Smith & Hassler

Smith & Hassler is a lawyer in Houston, TX. The firm provides aggressive injury representation, specializing in car accident, truck accident, and motorcycle accident cases, as well as product liability and criminal defense. Serving clients throughout Houston and across Texas, the firm has earned a 4.80 rating from 531 reviews.

Co-founded in 1989 by Michael Smith and Albert M. Hassler III, the firm has over 30 years of experience advocating for injured Texans. The attorneys serve as no-nonsense negotiators and skilled trial attorneys, handling various aspects of a claim, including managing interactions with insurance adjusters and seeking compensation for injuries such as whiplash, concussions, or traumatic brain injuries. The firm also provides legal assistance for those affected by defective products, such as faulty airbags.

The business maintains thorough, well-documented information online and utilizes a well-optimized website that is easily accessible to those seeking legal assistance.

With over three decades of dedicated service, Smith & Hassler remains a committed advocate for the injured throughout the Houston area.

Services:

  • Car Accident Representation
  • Motorcycle Accident Representation
  • Pedestrian & Bike Accident Representation
  • Personal Injury Claims
  • Truck Accident Representation

Score Summary

BizScoreAI scanned the website smithandhassler.com on June 19, 2026. Smith & Hassler has a BizScore of 72 out of 100. The website audit behind the SEO score ran on October 27, 2026.

  • AI Visibility58 out of 100
  • SEO84 out of 100
  • Google rating4.8 out of 5

AI visibility scan by category: AI Discovery 25 of 25 points, Structured Data 0 of 25 points, Content Readiness 22 of 30 points, AI Trust Signals 11 of 20 points.

Website audit sub-scores (out of 100): On-Page 88, Technical 96, Performance 68, Content 85.

Strengths: 6 checks passed. llms.txt, AI Crawler Access, AI Content Blocking, Q&A Content, Meta Description, XML Sitemap.

Areas to improve: 4 checks. Structured Data (failed), Weak Heading Structure (warning), About/Team Page (warning), Author Signals (warning).

AI engine reads

Read by AI engines 8 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Smith & Hassler

AI Visibility Score

How visible is this business to AI-powered search engines

58 /100
AI Discovery
100/100
Structured Data
0/100
Content Readiness
73/100
AI Trust Signals
55/100

Ways to improve this score

Structured Data
Weak Heading Structure
About/Team Page Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

84 /100
On-Page
88/100
Technical
96/100
Performance
68/100
Content
85/100

Ways to improve this score

Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
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