52 / 100

BizScore

How we score
23
AI Visibility
38
AI Ready
—
AI Agent ReadinessNot audited yet
79
SEO Performance
—
Freshness
100
Google Rating
AI Visibility Scores bySEOScanPRORun a free full audit

Contact Information

Location

About Make Right Law.

Make Right Law. is a lawyer in Amarillo, TX, located at 1008 S Madison St. The firm provides representation for personal injury, wrongful death, car and truck accidents, medical malpractice, wildfire claims, and civil trials. They serve clients in Texas, Colorado, New Mexico, Oklahoma, and Arkansas. The firm holds a 5.00 rating based on 20 reviews.

The legal team includes partners Joe Lovell, Chris Hoffman, and Hannah Rivera. Joe Lovell has over 35 years of experience, is Board Certified in Personal Injury Trial Law and Civil Trial Law by the Texas Board of Legal Specialization, and has been selected by his peers for inclusion in Texas Super Lawyers every year since 2006. He has earned a Martindale-Hubbell AV Preeminent rating and was honored by Texas Watch as a “Champion of Justice.” Chris Hoffman has over 25 years of experience, has earned a Martindale-Hubbell AV Preeminent rating, and was selected for Texas Rising Stars in 2007, 2008, 2010, and 2011.

The firm combines passion and expertise to provide accountability, relief, and justice for victims of irresponsible choices. They promise straight talk and clear, objective advice to help clients navigate complex legal language. The attorneys focus on obtaining jury verdicts and settlements through out-of-the-box approaches to complex legal problems. They team with other experienced law firms when needed to achieve the best outcomes. Clients do not pay attorney fees unless the firm recovers compensation on their behalf.

Make Right Law. maintains a solid reputation among the customers it has served. The firm offers free consultations to discuss client situations.

Make Right Law. brings its award-winning team and decades of experience to help clients in Amarillo secure just compensation.

The firm sits on S Madison St in Amarillo, TX, near the Ellwood Park Stage and Southwest 10th Avenue, which are about a tenth of a mile away.

BizScoreAI awarded the business a Schema & Structure score of 100 out of 100, which ensures AI assistants and search engines understand exactly what the business is and offers. The Technical score of 87 out of 100 confirms the website is secure and indexable so search engines can read it without errors. The business ranks number 2 of 4 Lawyer businesses that BizScoreAI has scored in Amarillo.

Score Summary

BizScoreAI scanned the website makerightlaw.com on July 8, 2026. Make Right Law. has a BizScore of 52 out of 100. The website audit behind the SEO score ran on October 28, 2026.

  • AI Visibility23 out of 100
  • SEO79 out of 100
  • Google rating5.0 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 9 of 30 points, AI Trust Signals 10 of 20 points.

Website audit sub-scores (out of 100): On-Page 84, Technical 100, Performance 71, Content 60.

Strengths: 5 checks passed. AI Crawler Access, AI Content Blocking, AI-Parseable Headings, About/Team Page, XML Sitemap.

Areas to improve: 12 checks. llms.txt (failed), FAQPage Schema (failed), Google Business Profile Link (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Q&A Content (failed), Organization Schema (warning), Speakable Schema (warning), Hyperlocal Targeting (warning), Local Multimedia (warning), Meta Description (warning), Author Signals (warning).

AI engine reads

Read by AI engines 2 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Make Right Law.

AI Visibility Score

How visible is this business to AI-powered search engines

23 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
30/100
AI Trust Signals
50/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
Google Business Profile Link
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

79 /100
On-Page
84/100
Technical
100/100
Performance
71/100
Content
60/100

Ways to improve this score

Improve Content
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
Improve my scores

We improve your AI Visibility, SEO, and Local SEO scores as far as your current website allows.

Improve my scores

Boost This Listing

Get a gold badge, photo gallery, and more.

$199/yr
Featured
$499/yr
Featured Pro

Need Help?

Questions about this listing or your score?

Get Support

Claim This Business

Claim this listing to get your free AI SEO Score and start improving your visibility to AI search engines.

Already have an account? Sign in

How claiming works
  1. Create your free account above.
  2. Confirm your email. We send a 6-digit code to an address at your business website's domain, for example [email protected].
  3. Enter the code. The listing is yours. No business email? Add a DNS record instead, or we review the claim by hand.

Only someone who controls the business's email or domain can claim it, which keeps your listing secure.

Step-by-step guide to claiming your listing

Contact

Send a message to this business