Run a free full auditFirst Insurance Group is an insurance agent in Lebanon, TN. The agency has operated since 1981, providing independent coverage for families and businesses across Maryland and the Mid-Atlantic region. As an independent agency, it shops across multiple top carriers to find the right coverage and pricing for each client. Services include auto insurance for daily commutes and road trips, homeowners and renters insurance, commercial insurance for business protection and growth, and life insurance for financial stability. The agency also offers bonding services for contractors, professionals, and business owners, covering contract, license, fidelity, court, public official, and notary bonds. Specialty vehicle insurance is available for land and watercraft, while additional niche coverage extends to flood, umbrella, vacant homes, and builder’s risk policies. Clients can file claims, update policies, or request documents through the agency’s team.
The business emphasizes personal service over automated platforms, with agents who live locally and understand regional regulations. Dedicated experts handle each type of insurance, focusing on building the right policy the first time rather than pushing one-size-fits-all products. The agency’s approach is built on long-term client relationships and responsive support, ensuring that coverage works for the client’s specific situation, whether managing a fleet, covering a first-time driver, or protecting a legacy business.
The location sits on North Cumberland Street, about a tenth of a mile from Public Square and Sinking Creek. The Wilson County Courthouse is roughly a quarter of a mile away, and the Lebanon Fire Department is about a third of a mile from the office.
First Insurance Group holds a rating of 4.80 from customers who have reviewed it. This positive feedback reflects the agency’s reputation for knowledgeable support and responsive service in the insurance sector.
With over four decades of independent service in the region, First Insurance Group remains a focused partner for protecting personal and commercial assets in Lebanon, TN.
BizScoreAI scanned the website firstinsurancegroup.com on July 24, 2026. First Insurance Group of Lebanon has a BizScore of 57 out of 100.
AI visibility scan by category: AI Discovery 0 of 25 points, Structured Data 0 of 25 points, Content Readiness 19 of 30 points, AI Trust Signals 13 of 20 points.
Website audit sub-scores (out of 100): On-Page 86, Technical 91, Performance 76, Content 74.
Strengths: 6 checks passed. AI Content Blocking, Local Multimedia, AI-Parseable Headings, Meta Description, About/Team Page, XML Sitemap.
Areas to improve: 10 checks. llms.txt (failed), FAQPage Schema (failed), Google Business Profile Link (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Organization Schema (warning), Speakable Schema (warning), Hyperlocal Targeting (warning), Q&A Content (warning), Author Signals (warning).
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