Swamp Rabbit Brewery & Taproom

Brewery Travelers Rest, SC
25 / 100

BizScore

How we score
5
AI Visibility
—
AI Ready
—
AI Agent ReadinessNot audited yet
38
SEO Performance
—
Freshness
92
Google Rating
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Contact Information

Location

About Swamp Rabbit Brewery & Taproom

Swamp Rabbit Brewery & Taproom is a brewery in Travelers Rest, SC, located at 26 S Main St. The family-owned business opened in March 2014, founded by Ben and Teresa Pierson. Ben Pierson brings extensive experience as a brewmaster, having worked at Downtown Brewing Company, Caesar's Head Brewery, and Greenman Brewing Co., as well as internships at D.L. Geary, Goose Island, and Kaltenburg Breweries in Germany. The couple’s venture began with a home brew kit in the early 1980s, fueled by Ben’s passion for the craft.

The taproom serves a diverse lineup of house-brewed beers, including India Pale Ale, Honey Bunny, Oktoberfest, Helles Belles, Swamp Rabbit Trail Pale Ale, Sir Vesa, and Pilsner. In addition to beer, the brewery offers wine, hard cider, hard seltzer, non-alcoholic beer, and CBD seltzers, along with snacks. The facility features parking behind the taproom, with additional free parking available at City Public Lots on Main Street, State Park Road, and Center Street, or at the Travelers Rest United Methodist Church.

Swamp Rabbit Brewery & Taproom has earned numerous accolades for its brewing quality. The brewery received a Silver Award at the 2018 World Beer Cup for Feeling My Oats and a Silver Medal at the 2016 Great American Beer Festival for Numbskull. Its beers have also won multiple gold, silver, and bronze medals at the World Championship in Chicago and the US Beer Open in Atlanta. Locally, the business was voted "Best Local Brewery" in the Best of the Upstate in 2015, 2016, and 2017, and was named New Business of the Year by the Greenville Area Small Business Development Corporation in 2016.

The brewery holds a rating of 4.60 based on 289 reviews, reflecting a solid reputation and an established track record among customers. It is open Tuesday through Thursday from 12:00 PM to 8:00 PM, Friday and Saturday from 12:00 PM to 9:00 PM, and Sunday from 12:00 PM to 7:00 PM, with Mondays closed.

Swamp Rabbit Brewery & Taproom combines Ben Pierson’s decades of brewing expertise with a strong community presence, delivering award-winning craft beer and a welcoming atmosphere in Travelers Rest.

The business holds a Performance score of 77 out of 100, as measured by SEOScanPRO. This metric reflects how quickly the website loads, which keeps visitors on the page and serves as one of the factors search engines use in ranking.

Services:

  • Beer Brewing
  • Events Hosting
  • Hard Cider
  • Taproom Services
  • Wine Serving

Score Summary

BizScoreAI scanned the website theswamprabbitbrewery.com on June 5, 2026. Swamp Rabbit Brewery & Taproom has a BizScore of 25 out of 100. The website audit behind the SEO score ran on October 24, 2026.

  • AI Visibility5 out of 100
  • SEO38 out of 100
  • Google rating4.6 out of 5

AI visibility scan by category: AI Discovery 0 of 25 points, Structured Data 0 of 25 points, Content Readiness 5 of 30 points, AI Trust Signals 0 of 20 points.

Website audit sub-scores (out of 100): On-Page 31, Technical 28, Performance 67, Content 25.

Strengths: 1 check passed. AI Content Blocking.

Areas to improve: 9 checks. llms.txt (failed), Structured Data (failed), Content Too Thin (failed), Meta Description (failed), Q&A Content (warning), Weak Heading Structure (warning), About/Team Page (warning), XML Sitemap (warning), Author Signals (warning).

AI engine reads

Read by AI engines 4 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Swamp Rabbit Brewery & Taproom

AI Visibility Score

How visible is this business to AI-powered search engines

5 /100
AI Discovery
0/100
Structured Data
0/100
Content Readiness
17/100
AI Trust Signals
0/100

Ways to improve this score

llms.txt Missing
Structured Data
Content Too Thin
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

38 /100
On-Page
31/100
Technical
28/100
Performance
67/100
Content
25/100

Ways to improve this score

Improve Content
Improve Technical
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
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