59 / 100

BizScore

How we score
36
AI Visibility
70
AI Ready
—
AI Agent ReadinessNot audited yet
77
SEO Performance
100
Freshness
—
Google Rating
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Contact Information

Location

About Goosehead Insurance – Dana McMahan

Goosehead Insurance - Dana McMahan is an insurance agency in Taylors, SC. Dana McMahan serves clients with home, auto, and other property and casualty insurance coverage. He works with dozens of "A" rated insurance companies to shop for policies, reviewing options to customize coverage based on each client's unique risks and desires. The agency is backed by a service team noted for having the highest client loyalty rating in the industry. Goosehead Insurance is one of the fastest growing distributors of home and auto insurance in the United States.

Dana McMahan joined the agency with a focus on taking care of his clients. He utilizes technology to compare coverage from multiple carriers quickly, aiming to find the right protection at a competitive price. After finalizing a policy, clients receive support from the agency's service team. The agency operates as a full service property and casualty insurance agency, offering a wide array of options by shopping the market on behalf of clients.

Goosehead Insurance was founded in 2003 by Robyn Jones and her husband Mark Jones, a senior partner at Bain & Co. The company began by transforming the insurance industry through providing clients with unprecedented information and product choice. Since its founding, it has grown into a national leader by following the principle of putting the client at the center of its universe. The company provides education and helps clients select the right protection with the right insurance carrier at the best value.

Goosehead Insurance - Dana McMahan stands as a Taylors-based agency that combines the resources of a national franchise with personalized service. Dana McMahan helps residents secure customized home and auto insurance through a process that emphasizes client choice and competitive pricing.

By focusing on client-centered service and broad carrier options, Dana McMahan provides Taylors residents with tailored insurance solutions.

BizScoreAI gives the website a Technical score of 94 out of 100, which measures whether the site is technically sound, secure and indexable so search engines can read it without errors. The Content Quality score is 75 out of 100, measuring whether the website answers customer questions and describes its pages clearly so AI assistants can quote it directly. BizScoreAI also notes that the agency ranks number 2 of 12 Insurance agency businesses that BizScoreAI has scored in Taylors.

Services:

  • Car Insurance
  • Condo Insurance
  • Homeowners Insurance
  • Landlord Insurance
  • Motorcycle Insurance
  • Renters Insurance

Score Summary

BizScoreAI scanned the website goosehead.com on June 5, 2026. Goosehead Insurance - Dana McMahan has a BizScore of 59 out of 100. The website audit behind the SEO score ran on October 24, 2026.

  • AI Visibility36 out of 100
  • SEO77 out of 100

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 17 of 30 points, AI Trust Signals 9 of 20 points.

Website audit sub-scores (out of 100): On-Page 80, Technical 95, Performance 83, Content 48.

Strengths: 4 checks passed. AI Crawler Access, AI Content Blocking, Q&A Content, About/Team Page.

Areas to improve: 8 checks. llms.txt (failed), FAQPage Schema (failed), Organization Schema (warning), Speakable Schema (warning), AI-Parseable Headings (warning), Meta Description (warning), XML Sitemap (warning), Author Signals (warning).

AI engine reads

Read by AI engines 5 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Goosehead Insurance – Dana McMahan

AI Visibility Score

How visible is this business to AI-powered search engines

36 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
57/100
AI Trust Signals
45/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
Organization Schema Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

77 /100
On-Page
80/100
Technical
95/100
Performance
83/100
Content
48/100

Ways to improve this score

Improve Content

Local SEO Coverage

Directory presence and NAP consistency

— /100
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