Michaels of Myrtle Beach

Craft store Myrtle Beach, SC
54 / 100

BizScore

How we score
33
AI Visibility
—
AI Ready
—
AI Agent ReadinessNot audited yet
74
SEO Performance
—
Freshness
88
Google Rating
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Contact Information

Location

About Michaels of Myrtle Beach

Michaels of Myrtle Beach is a craft store in Myrtle Beach, SC. It offers arts and crafts supplies, seasonal items, and décor. The store provides high-quality prints and solids cut to order. It sells latex, foil, and themed balloons, and offers helium inflation services. Michaels carries over 10,000 unique fabrics, including cotton, fleece, and seasonal prints. Fabrics are available by the yard, bolt, or as pre-cut options.

The store hosts birthday parties for children ages 4 to 12. These parties start at 149 and include a crafting project, party supplies, pizza, and themed decorations. A Party Captain guides the event. The store also offers private events for older kids and adults. These events start at 199 or 99 to rent the craft room. Activities include paint pouring and crochet. Michaels provides demos and events for adults and kids. Customers can sign up for art, sewing, and cake decorating classes. In-store classes provide all necessary materials and tools. Online classes are also available.

Michaels of Myrtle Beach holds a rating of 4.40 based on 2273 reviews.

Score Summary

BizScoreAI scanned the website locations.michaels.com on September 21, 2026. Michaels of Myrtle Beach has a BizScore of 54 out of 100.

  • AI Visibility33 out of 100
  • SEO74 out of 100
  • Google rating4.4 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 17 of 30 points, AI Trust Signals 14 of 20 points.

Website audit sub-scores (out of 100): On-Page 69, Technical 81, Performance 66, Content 81.

Strengths: 7 checks passed. AI Crawler Access, AI Content Blocking, Q&A Content, AI-Parseable Headings, Meta Description, About/Team Page, XML Sitemap.

Areas to improve: 8 checks. llms.txt (failed), Structured Data (failed), Google Business Profile Link (failed), LocalBusiness Schema (failed), Third-Party Review Links (failed), Hyperlocal Targeting (warning), Local Multimedia (warning), Author Signals (warning).

AI engine reads

Read by AI engines 5 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Michaels of Myrtle Beach

AI Visibility Score

How visible is this business to AI-powered search engines

33 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
57/100
AI Trust Signals
70/100

Ways to improve this score

llms.txt Missing
Structured Data
Google Business Profile Link
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

74 /100
On-Page
69/100
Technical
81/100
Performance
66/100
Content
81/100

Ways to improve this score

Improve Performance
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
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