50 / 100

BizScore

How we score
29
AI Visibility
15
AI Ready
—
AI Agent ReadinessNot audited yet
70
SEO Performance
80
Freshness
88
Google Rating
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Contact Information

Location

About Roy's Wood Products

Roy's Wood Products is a flooring store in Lugoff, SC. The business provides a full line of stock and custom wood products, including hardwood plywood, dimensional lumber, mouldings, and shutters. They serve customers with specialized items such as custom cabinet doors, drawer fronts, dovetail drawer boxes, and face frame material, along with various hardware and accessories. The company maintains a 4.40 rating from 40 reviews.

This family-owned and operated business has been serving the area for over 60 years. Originally started in 1962 as a garage shop for crafting cabinet doors, the operation has expanded into a 61,000 square foot facility that includes a rough mill and a cabinet door manufacturing facility. The company's history spans three generations of the Brazell family, from founder Roy Brazell, Sr. to the current leadership. Their approach focuses on providing quality products and experienced craftsmanship using state-of-the-art tools.

The business is located on Lachicotte Rd in Lugoff. It is situated about 0.2 miles from Highway 601 South and a short drive from Fredricksburg Pond.

Roy's Wood Products is recognized for its long-standing commitment to excellence and its ability to provide quality products at a reasonable price. The business is known for its dependable craftsmen and its deep-rooted history of service within the community.

With over six decades of woodworking expertise, Roy's Wood Products remains a premier destination for custom wood solutions in Lugoff.

Score Summary

BizScoreAI scanned the website royswoodproducts.com on June 16, 2026. Roy's Wood Products has a BizScore of 50 out of 100. The website audit behind the SEO score ran on October 26, 2026.

  • AI Visibility29 out of 100
  • SEO70 out of 100
  • Google rating4.4 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 11 of 30 points, AI Trust Signals 8 of 20 points.

Website audit sub-scores (out of 100): On-Page 69, Technical 91, Performance 98, Content 20.

Strengths: 4 checks passed. AI Crawler Access, AI Content Blocking, About/Team Page, XML Sitemap.

Areas to improve: 9 checks. llms.txt (failed), FAQPage Schema (failed), Content Too Thin (failed), Meta Description (failed), Organization Schema (warning), Speakable Schema (warning), Q&A Content (warning), AI-Parseable Headings (warning), Author Signals (warning).

AI engine reads

Read by AI engines 2 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Roy's Wood Products

AI Visibility Score

How visible is this business to AI-powered search engines

29 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
37/100
AI Trust Signals
40/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
Content Too Thin
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

70 /100
On-Page
69/100
Technical
91/100
Performance
98/100
Content
20/100

Ways to improve this score

Improve Content
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
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