The Assurance Group – Greenville

Insurance agency Greenville, SC
61 / 100

BizScore

How we score
42
AI Visibility
12
AI Ready
—
AI Agent ReadinessNot audited yet
65
SEO Performance
100
Freshness
66
Google Rating
AI Visibility Scores bySEOScanPRORun a free full audit

Contact Information

Location

About The Assurance Group – Greenville

The Assurance Group - Greenville is an insurance agency in Greenville, SC, located at 80 International Dr Building 5 Suite 100. It helps clients navigate Medicare complexities with tailored plans, secure financial futures through flexible annuity options, and manage end-of-life costs to ease financial burdens on families. The agency serves seniors and offers coverage for ordinary life, long term care, and critical illness. The team includes new agents who recently passed their licensing exam and experienced agents with over 20 years in the field. The organization provides training in multiple product lines including Medicare, Final Expense, Annuities, Life Insurance, Long Term Care, and Critical Illness coverage. Dedicated subject matter experts lead live video sessions, while an exclusive agent-only website offers on-demand training, recruiting tips, and marketing content. Agents access a proprietary agency management platform to manage client data, track sales trends, and view consolidated statements for commissions and renewals. The agency also operates an in-house call center with appointment setters to deliver a full calendar of appointments. The Assurance Group was founded by Ed Shackelford, who launched the company from his garage with a newly minted insurance license, initially focusing on group benefits and Section 125 plans. Between 1991 and 2003, the company transitioned to primarily final expense sales. In October 2020, The Assurance Group became a partner with Integrity, gaining access to exclusive resources and technology. W2 sales roles participate in Integrity’s Employee Ownership Plan and receive benefits like 401(k) and health benefits. The organization offers a Commission program with compensation increases based on performance and policy renewal payments as a continuous income source. The Assurance Group - Greenville holds a rating of 3.30 based on 7 reviews. The agency combines years of experience with superior technology to deliver lead programs and professional support for agents and clients in Greenville.

Located on International Dr Building 5 in Greenville, SC, the agency sits near Rocky Creek and is about 0.2 miles from Frontage Road and Roper Mountain Road Extension. It is also roughly 0.3 miles from the Waterleaf at Keys Crossing neighborhood, Bradford Place, and St. Francis Eastside hospital.

The business holds a Schema & Structure score of 100 out of 100, credited to SEOScanPRO, which ensures AI assistants and search engines clearly understand the agency's offerings. It also achieves an SEO Score of 75 out of 100, measured by SEOScanPRO.

Services:

  • Financial Services / Annuities
  • Health Medicare Plan Options / Supplemental Health Plans
  • Life Final Expense / Ordinary Life Insurance

Score Summary

BizScoreAI scanned the website assuregrp.com on June 9, 2026. The Assurance Group - Greenville has a BizScore of 61 out of 100. The website audit behind the SEO score ran on October 25, 2026.

  • AI Visibility42 out of 100
  • SEO65 out of 100
  • Google rating3.3 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 20 of 30 points, AI Trust Signals 12 of 20 points.

Website audit sub-scores (out of 100): On-Page 68, Technical 74, Performance 46, Content 70.

Strengths: 5 checks passed. AI Crawler Access, AI Content Blocking, AI-Parseable Headings, About/Team Page, XML Sitemap.

Areas to improve: 5 checks. llms.txt (failed), Structured Data (failed), Q&A Content (failed), Meta Description (warning), Author Signals (warning).

AI engine reads

Read by AI engines 2 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact The Assurance Group – Greenville

AI Visibility Score

How visible is this business to AI-powered search engines

42 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
67/100
AI Trust Signals
60/100

Ways to improve this score

llms.txt
Structured Data
Q&A Content Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

65 /100
On-Page
68/100
Technical
74/100
Performance
46/100
Content
70/100

Ways to improve this score

Improve Performance
Improve On-Page
Improve Content

Local SEO Coverage

Directory presence and NAP consistency

— /100
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