Smith & James

Smith & James is a Men's clothing store in Greenville, SC, located at 777 Verdae Blvd. The business offers an extensive collection of fine clothing and personalized assistance from professional consultants to help customers select wardrobes for various occasions, including custom suits for weddings, date night outfits, and golf polos. Serving the Upstate region, the store maintains a long-standing tradition of craftsmanship and customer service that began in 1916.

Founded originally as Smith & Vaughn in 1916, the business was renamed Smith & James in 1919 after Don James purchased Mr. Vaughn’s share. The store became a fixture in the Greer community, with Paul Smith, Sr. continuing the legacy of integrity and quality through the 1970s. His son, Paul Smith, Jr., and Bernard Price worked under his guidance before partnering to buy the store. In 1991, Paul Smith, Jr. sold his share to Bernard Price, who became the sole owner. Brandon Price later joined the family business after graduating from the University of SC with a degree in retailing, bringing outside experience to help expand the company.

The business opened a second location in Greenville at The Shops of Greenridge, bringing the same exceptional service and quality to a new area. Customers can visit either the historic Greer location on Trade Street or the Greenville store on Verdae Boulevard, right next to Hale's Jewelers. The team focuses on ensuring every piece fits impeccably and reflects personal style, aiming to make customers feel welcomed and valued. The store also publishes a monthly Journal featuring style trends, seasonal inspiration, and exclusive offers for its community.

Smith & James has served the Upstate for over a century, maintaining a reputation built on quality craftsmanship and dedicated customer care. The business continues to operate under the same name and values established by its founders, offering timeless style and expert fitting services to local shoppers.

With more than a hundred years of history in the region, Smith & James remains a trusted destination for fine men's clothing in Greenville and the surrounding Upstate communities.

The store is situated on Verdae Boulevard, approximately a tenth of a mile from Children's Medical Center and Verdae Station 1. It is also close to the Cascades Verdae neighborhood and about half a mile from Woodruff Road.

BizScoreAI gives the business a Discoverability score of 100 out of 100, which ensures AI crawlers can find every page of the website so assistants can recommend the store. The Technical score is 97 out of 100, confirming the site is secure and indexable for search engines to read without errors.