Run a free full auditCoast RTA is a transportation service in Conway, SC, located at 1418 3rd Ave. The authority serves residents and visitors in Horry and Georgetown counties, operating ten fixed routes and providing paratransit services for individuals with disabilities. The fleet includes vehicles ranging from nine-passenger to forty-passenger capacity. Coast RTA holds a rating of 3.70 based on 178 reviews.
The organization began operations in July 1983 as the Coastal Rapid Public Transit Authority, founded by Ivory Wilson, Clarence Watkins, and J. R. Taylor. Planning started on July 4, 1980, with the goal of providing transportation to places of employment, shopping, and medical offices. The system launched with six leased GM buses from the Metropolitan Atlanta Rapid Transit Authority, averaging 332 daily boardings in its first year and 729 the following year. For sixteen years, it operated as a private non-profit governed by a three-member board before becoming the Waccamaw Regional Transportation Authority in 1999. The board grew to eleven members by 2014, and the agency has done business as Lymo and now Coast RTA. Currently, the authority provides service to over 1,900 commuters daily. Funding comes from Horry County, Georgetown County, the City of Conway, the City of Conway, and North Conway, matching Federal Transit Administration and SC Department of Transportation allocations. The staff includes a General Manager, Chief Financial Officer, and various managers for transportation, maintenance, and grants.
The business is situated on 3rd Avenue in Conway, about a tenth of a mile from 4th Avenue. It is located within a quarter mile of landmarks such as the Horry County Court House and the In Grateful Tribute to the Living and the Dead monument.
BizScoreAI awards Coast RTA a Performance score of 79 out of 100, which reflects how quickly the website loads to keep visitors engaged and improve search rankings. The business also receives a Discoverability score of 75 out of 100, ensuring that AI crawlers can access every page so the business can be recommended by AI assistants.
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BizScoreAI scanned the website coastrta.com on June 3, 2026. Coast RTA has a BizScore of 49 out of 100. The website audit behind the SEO score ran on October 24, 2026.
AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 13 of 30 points, AI Trust Signals 10 of 20 points.
Website audit sub-scores (out of 100): On-Page 63, Technical 87, Performance 74, Content 26.
Strengths: 4 checks passed. AI Crawler Access, AI Content Blocking, About/Team Page, XML Sitemap.
Areas to improve: 9 checks. llms.txt (failed), FAQPage Schema (failed), Content Too Thin (failed), Meta Description (failed), Organization Schema (warning), Speakable Schema (warning), Q&A Content (warning), AI-Parseable Headings (warning), Author Signals (warning).
Browse: Businesses in Conway, SC · Transportation Service in SC · Businesses in SC
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