56 / 100

BizScore

How we score
35
AI Visibility
35
AI Ready
—
AI Agent ReadinessNot audited yet
71
SEO Performance
100
Freshness
78
Google Rating
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Contact Information

  • Address
    1501 Gervais Street
    Columbia, SC 29201
  • Website
    optus.bank
  • Google Reviews
    3.9 out of 5 stars from 27 Google reviews

Location

About Optus Bank

Optus Bank is a bank in Columbia, SC, located at Gervais Street Columbia. It provides small business and personal banking services, including checking and savings accounts, loans, and credit products. The bank holds a rating of 3.90 based on 27 reviews.

Optus Bank is a Certified Community Development Financial Institution and one of 22 Black-owned banks in the United States, serving as the only Black-owned bank in SC. Originally established in 1921 as Victory Savings Bank, it was SC’s first black-owned bank. The institution was revitalized in 1999 as SC Community Bank and renamed Optus Bank in 2019. The bank reports that 78% of its loans were made to minority borrowers and over 96% of its loans by dollar value were in persistent poverty counties. Benita Lefft serves as President and Chief Operating Officer, having assumed the role in 2024. The leadership team includes Senior Vice Presidents of Commercial Lending Hammond Edwards, JaNean Stubbs Taylor, and Elizabeth Church, along with Consumer and Small Business Sales Leader Justin Johnson.

The bank’s mission focuses on innovation, impact, and economic empowerment for historically underserved communities. It offers competitive CD and Money Market rates and provides digital banking tools for account management. Optus Bank maintains an NMLS number of 811363.

Optus Bank sits on Gervais Street in Columbia, SC, just steps from Bull Street and near the University of SC Campus Police station.

Score Summary

BizScoreAI scanned the website optus.bank on June 13, 2026. Optus Bank has a BizScore of 56 out of 100. The website audit behind the SEO score ran on October 26, 2026.

  • AI Visibility35 out of 100
  • SEO71 out of 100
  • Google rating3.9 out of 5

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 15 of 30 points, AI Trust Signals 10 of 20 points.

Website audit sub-scores (out of 100): On-Page 75, Technical 99, Performance 72, Content 36.

Strengths: 5 checks passed. AI Crawler Access, AI Content Blocking, Q&A Content, Meta Description, About/Team Page.

Areas to improve: 8 checks. llms.txt (failed), FAQPage Schema (failed), Content Too Thin (failed), Organization Schema (warning), Speakable Schema (warning), AI-Parseable Headings (warning), XML Sitemap (warning), Author Signals (warning).

AI engine reads

Read by AI engines 2 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Optus Bank

AI Visibility Score

How visible is this business to AI-powered search engines

35 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
50/100
AI Trust Signals
50/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
Content Too Thin
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

71 /100
On-Page
75/100
Technical
99/100
Performance
72/100
Content
36/100

Ways to improve this score

Improve Content
Improve Performance
Improve On-Page

Local SEO Coverage

Directory presence and NAP consistency

— /100
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