48 / 100

BizScore

How we score
26
AI Visibility
28
AI Ready
—
AI Agent ReadinessNot audited yet
64
SEO Performance
15
Freshness
—
Google Rating
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Contact Information

Location

About Midlands Dental LLC

Midlands Dental LLC is a Dentist in Columbia, SC, located at 9 Surrey Ct. The practice provides comprehensive family dental care with a full range of functional and cosmetic services. Offerings include cleanings for children and adults, fluoride varnish, comprehensive exams, digital X-rays, oral cancer screening, cavity detection, occlusal guards, sealants, single visit crowns, bridges, composite fillings, complete dentures, removable partial dentures, and implant restoration. The practice also provides orthodontics and conscious sedation for patients who experience anxiety or stress about dental treatment.

The practice was founded by Dr. Rudolph C. Harrington in June 1975, following two years of service in the dependent clinic at Fort Jackson. Initially located on Old Bush River Road, the office moved to its current facility at 9 Surrey Court, just south of Irmo High School, after outgrowing the original space. Dr. Harrington’s vision was to create a group practice that utilized cost-sharing to access the latest technological advances, allowed for immediate sharing of diagnoses among doctors, and provided more complete emergency coverage with patient records available to emergency physicians. Seventeen years after relocating, the office underwent a full remodel, adding warmer colors, a stone fireplace, and updated carpet, walls, and cabinetry. Dr. Parnell joined the practice in 2006 and became a partner in 2010, following Dr. Harrington’s retirement.

The team utilizes specific dental technology to enhance care, including VELscope for oral cancer screening to detect pre-cancerous and cancerous lesions, and DIAGNOdent for accurate cavity detection without additional X-ray exposure. The practice works with a team of dental surgeons specialized in implant dentistry, handling the restoration of implants with crowns and bridges after the surgical placement. The dentists attend approximately 50 hours of continuing education per year to maintain their skills in procedures such as bonding, veneers, and alignment. They accept a majority of insurance plans and file claims on behalf of patients.

Midlands Dental treats every patient as a member of their family, emphasizing a personal, professional, and fun-loving environment. The practice welcomes new patients and strives to meet their needs with state-of-the-art equipment and the latest dental services.

With a history spanning nearly five decades, Midlands Dental LLC remains a trusted provider of dental care in Columbia, SC, combining long-standing expertise with modern technology and a patient-centered approach.

Midlands Dental LLC is situated on Surrey Court in Columbia, SC, approximately 0.1 miles from Saint Andrews Road and 0.3 miles from Harbison Boulevard.

BizScoreAI reports a Technical score of 90 out of 100, which ensures the website is secure and indexable so search engines can read it without errors. The practice also holds a Discoverability score of 75 out of 100, confirming that AI crawlers can access every page to enable recommendations by AI assistants.

Services:

  • Additional Services
  • Conscious Sedation
  • Cosmetic Dentistry
  • Emergency Exams
  • Preventative Dentistry
  • Restorative Dentistry

Score Summary

BizScoreAI scanned the website midlandsdental.com on June 16, 2026. Midlands Dental LLC has a BizScore of 48 out of 100. The website audit behind the SEO score ran on October 26, 2026.

  • AI Visibility26 out of 100
  • SEO64 out of 100

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 6 of 30 points, AI Trust Signals 10 of 20 points.

Website audit sub-scores (out of 100): On-Page 57, Technical 93, Performance 75, Content 31.

Strengths: 4 checks passed. AI Crawler Access, AI Content Blocking, About/Team Page, XML Sitemap.

Areas to improve: 9 checks. llms.txt (failed), FAQPage Schema (failed), Q&A Content (failed), Content Too Thin (failed), Organization Schema (warning), Speakable Schema (warning), AI-Parseable Headings (warning), Meta Description (warning), Author Signals (warning).

AI engine reads

Read by AI engines 2 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Midlands Dental LLC

AI Visibility Score

How visible is this business to AI-powered search engines

26 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
20/100
AI Trust Signals
50/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
Q&A Content Missing
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SEO Score

Technical SEO health and search engine optimization

64 /100
On-Page
57/100
Technical
93/100
Performance
75/100
Content
31/100

Ways to improve this score

Improve Content
Improve On-Page
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
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