70 / 100

BizScore

How we score
57
AI Visibility
18
AI Ready
—
AI Agent ReadinessNot audited yet
85
SEO Performance
15
Freshness
—
Google Rating
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Contact Information

Location

About The Cake Stand

The Cake Stand is a bakery in Charleston, SC, located at 1328 Trenholm Dr. The Cake Stand is a specialty cake and cupcake bakery in Charleston where everything is made from scratch by a local husband and wife team. The Cake Stand specializes in cakes for all occasions, including extravagant weddings, corporate parties, small birthdays, and personal celebrations. Lauren Robertson, part-owner with her husband Will and creator, is a graduate of Johnson & Wales University, Charleston, SC, with a Bachelor of Science degree specializing in Baking & Pastry Arts and Foodservice Management. The Cake Stand was a dream that Lauren baked up long before she graduated, but is now available for tasting.

The Cake Stand, Inc. is a special-order bakery concentrated on making fresh, made-from-scratch products. The business does not have a retail location or storefront to walk into. Customers can make an appointment for a consultation to design wedding cakes, bringing photos from magazines or Pinterest for inspiration. The bakery offers so many flavors of cake and icings to choose from, with themed designs ranging from unicorns and mermaids to superheroes. Blank cakes iced and ready for decoration are available in any size, with basic writing and decorating included in the cake prices. Extra charges apply for specialty designs. The Cake Stand also operates a sister company offering Wren, a restored 1967 Volkswagen bus available to rent as a photo booth service with props and a camera inside. This service is suitable for birthday parties, anniversaries, corporate events, festivals, weddings, rehearsal dinners, and photo shoots.

The Cake Stand provides specialty cakes and cupcakes for celebrations in Charleston, SC.

The Cake Stand is located on Trenholm Drive, approximately half a mile from the Charleston Fire Department Station 7 and less than a mile from Simpson Creek and Parrot Point Creek.

BizScoreAI awarded the bakery a Content Quality score of 100 out of 100, which means the website clearly describes its services and answers customer questions in a way that AI assistants can quote directly. The business also received a Technical score of 94 out of 100. Additionally, BizScoreAI reports that the bakery ranks number 3 of 37 Bakery businesses that BizScoreAI has scored in Charleston.

Score Summary

BizScoreAI scanned the website thecakestandcharleston.com on June 14, 2026. The Cake Stand has a BizScore of 70 out of 100. The website audit behind the SEO score ran on October 26, 2026.

  • AI Visibility57 out of 100
  • SEO85 out of 100

AI visibility scan by category: AI Discovery 25 of 25 points, Structured Data 0 of 25 points, Content Readiness 22 of 30 points, AI Trust Signals 10 of 20 points.

Website audit sub-scores (out of 100): On-Page 72, Technical 99, Performance 94, Content 74.

Strengths: 6 checks passed. llms.txt, AI Crawler Access, AI Content Blocking, Q&A Content, Meta Description, XML Sitemap.

Areas to improve: 6 checks. FAQPage Schema (failed), Organization Schema (warning), Speakable Schema (warning), AI-Parseable Headings (warning), About/Team Page (warning), Author Signals (warning).

AI engine reads

Read by AI engines 3 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact The Cake Stand

AI Visibility Score

How visible is this business to AI-powered search engines

57 /100
AI Discovery
100/100
Structured Data
0/100
Content Readiness
73/100
AI Trust Signals
50/100

Ways to improve this score

FAQPage Schema Missing
Organization Schema Missing
About/Team Page Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

85 /100
On-Page
72/100
Technical
99/100
Performance
94/100
Content
74/100

Ways to improve this score

Improve On-Page
Improve Content

Local SEO Coverage

Directory presence and NAP consistency

— /100
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