Old Whaling Company

Bath And Body Products Charleston, SC
61 / 100

BizScore

How we score
36
AI Visibility
55
AI Ready
—
AI Agent ReadinessNot audited yet
89
SEO Performance
100
Freshness
100
Google Rating
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Contact Information

Location

About Old Whaling Company

Old Whaling Company is a Bath And Body Products business in Charleston, SC, located at 188 Meeting St. The family-owned brand specializes in handcrafted, sea-inspired essentials, including bar soaps, body butters, candles, bath bombs, and shower steamers. They serve customers through their flagship shop on King Street and their space inside the City Market on Meeting Street in downtown Charleston.

Founded in 2012, the company produces items designed to bring coastal scents and Southern charm to the home. Their handcrafted bar soaps are made using the traditional cold-process method and are intended for use from head to toe. The brand offers a variety of moisturizing products, such as lightweight body butters containing shea butter, organic sunflower oil, and organic aloe vera. Their candle collection features a signature soy and olive wax blend with lead-free cotton wicks, including seasonal scents like Admiral's Apple and Portside Pumpkin. For aromatherapy, they provide shower steamers and bath bombs, such as the Floral Coast variety which utilizes ingredients like baking soda, citric acid, and Epsom salts.

The business maintains a 5.00 rating based on customer reviews. Their products are frequently noted for their high-quality fragrances and effectiveness as gifts.

Old Whaling Company provides handcrafted, coastal-inspired bath and body essentials to the Charleston community.

The business is located on Meeting Street, situated just steps from the City Market Marker and Market Hall and Sheds NRHP Marker. It is also close to The Museum at Market Hall and the Quadriga public artwork.

BizScoreAI gives the business a technical score of 96 out of 100. This high score shows that the website is technically sound, secure, and indexable. This allows search engines to read the site without errors.

Score Summary

BizScoreAI scanned the website oldwhalingcompany.com on June 3, 2026. Old Whaling Company has a BizScore of 61 out of 100. The website audit behind the SEO score ran on October 24, 2026.

  • AI Visibility36 out of 100
  • SEO89 out of 100
  • Google rating5.0 out of 5

AI visibility scan by category: AI Discovery 0 of 25 points, Structured Data 8 of 25 points, Content Readiness 19 of 30 points, AI Trust Signals 9 of 20 points.

Website audit sub-scores (out of 100): On-Page 84, Technical 99, Performance 81, Content 90.

Strengths: 4 checks passed. AI Content Blocking, Organization Schema, AI-Parseable Headings, XML Sitemap.

Areas to improve: 7 checks. llms.txt (failed), FAQPage Schema (failed), Speakable Schema (warning), Q&A Content (warning), Meta Description (warning), About/Team Page (warning), Author Signals (warning).

AI engine reads

Read by AI engines 1 time in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Old Whaling Company

AI Visibility Score

How visible is this business to AI-powered search engines

36 /100
AI Discovery
0/100
Structured Data
32/100
Content Readiness
63/100
AI Trust Signals
45/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
Q&A Content
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

89 /100
On-Page
84/100
Technical
99/100
Performance
81/100
Content
90/100

Local SEO Coverage

Directory presence and NAP consistency

— /100
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