Run a free full auditNew South Mortgage Corporation is a mortgage broker in Charleston, SC. The company provides home financing services, including assistance with new home purchases and refinancing, for clients ranging from first-time home-buyers to resort buyers. Established in 1998 by Jamie Culler, the firm has over 20 years of experience serving the Lowcountry area, which includes Charleston, Berkeley, Dorchester, and Beaufort counties, as well as other parts of SC. New South Mortgage works with numerous national and local lenders to offer loan products. It holds a 5.00 rating based on 4 customer reviews.
Jamie Culler, the founder and owner, oversees all company operations and emphasizes attention to detail, full responsibility, and continuous improvement. Before founding New South Mortgage in 1998, Culler served as a loan officer at both Prime Financial Group and Care Mortgage. He is a 1994 graduate of Vanderbilt University with a B.A. in Economics and English. The company centers its interactions on the philosophy of “Transferring Trust,” aiming to earn and retain client trust through integrity and accountability from initial application through post-closing. Culler treats each loan as though it were his own, asking questions and listening to provide candid, straightforward solutions. He is an Eagle Scout and serves as a Boy Scout leader and youth basketball coach, as well as volunteering with Habitat for Humanity. Born in Columbia, SC, Culler lives on Daniel Island with his wife, Jennifer, and their two children, Hannah and Will.
The team includes Tim, who moved to Charleston in 1996 to attend the College of Charleston, where he earned a B.S. in Business Administration and a B.A. in Music Composition. Tim focuses on excellent customer service, treating each client’s loan as if it were his own. Zach serves as a processor, preparing and submitting files to underwriting and coordinating details to ensure smooth and timely closings. Before joining New South Mortgage, Zach worked in the family business, Clarence Culler and Company, and attended Lander University in Greenwood, SC. The company strives to exceed client expectations by providing premiere products at the best possible rates.
The business maintains a perfect 5.00 rating from its reviewers, reflecting the positive experience of its clients. This standing highlights the company’s reputation for providing candid, straightforward service and ensuring a smooth loan process.
New South Mortgage Corporation combines its founder’s two decades of local experience with a dedicated team to support home financing needs across Charleston and the surrounding Lowcountry region.
SEOScanPRO awarded the business a Performance score of 88 out of 100, which measures how quickly the website loads to keep visitors on the page and serves as a factor in search engine rankings. The company also received a Discoverability score of 75 out of 100 from SEOScanPRO, ensuring AI crawlers can find every page so the business can be recommended by AI assistants.
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BizScoreAI scanned the website newsouthmtg.com on June 13, 2026. New South Mortgage Corporation has a BizScore of 42 out of 100.
AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 10 of 30 points, AI Trust Signals 8 of 20 points.
Website audit sub-scores (out of 100): On-Page 10, Technical 64, Performance 88, Content 35.
Strengths: 4 checks passed. AI Crawler Access, AI Content Blocking, About/Team Page, XML Sitemap.
Areas to improve: 9 checks. llms.txt (failed), FAQPage Schema (failed), Q&A Content (failed), Content Too Thin (failed), Meta Description (failed), Organization Schema (warning), Speakable Schema (warning), AI-Parseable Headings (warning), Author Signals (warning).
Browse: Businesses in Charleston, SC · Mortgage Broker in SC · Businesses in SC
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