Mirth Studio

Mirth Studio is a flooring store in Charleston, SC. The business specializes in decorative flooring, offering wood and ceramic options that combine artistic design with durability. Mirth Studio caters to homeowners and interior designers seeking unique, high-quality flooring solutions. Services include hardwood flooring, cork floor tiles, porcelain and ceramic tile, wool carpet, area rugs, stair runners, hardwood wall planks, wallpaper, and peel-and-stick decorative floor decals. The store serves the Charleston area and beyond, with a focus on innovative, patterned designs that reflect the region's aesthetic.

Mirth Studio was founded by Sally Bennett, a decorative painter who transitioned into flooring design. Initially creating hand-painted floors, Bennett later developed digitally printed square oak tiles inspired by traditional cement and ceramic motifs. The company evolved through technological advancements, introducing patterned hardwood planks that mimic hand-painted floors. Mirth Studio also expanded into wool products, using 100% New Zealand wool and proprietary methods to create decorative area rugs, broadloom carpet, and stair runners. The business emphasizes sustainability and innovation, partnering with leaders in eco-friendly hardwood production and using cutting-edge techniques to maintain quality and affordability.

Mirth Studio maintains a well-optimized website that search engines read cleanly, making it easily accessible to customers and industry professionals. The business also has thorough, well-documented information available online, ensuring clarity and consistency in its branding and offerings.

Rooted in Charleston’s creative spirit, Mirth Studio blends local inspiration with global design to offer flooring that is both functional and artistic.