56 / 100

BizScore

32
AI Visibility
AI Agent ReadinessNot audited yet
75
SEO Performance
100
Google Rating

Contact Information

Location

About Hazel Twenty + Lex Twenty

Hazel Twenty + Lex Twenty is a boutique in Charleston, SC, offering curated menswear and women’s fashion through two distinct retail experiences under one address. The business serves customers seeking stylish, trend-forward clothing, accessories, and footwear, with notable offerings including premium denim, linen tops, straw hats from Peter Grimm, and dresses from brands like SIMONMILLER and Seroya. The store is located at 73 Wentworth Street, within Charleston’s King Street Fashion District, and serves the local community and visitors drawn to the city’s historic downtown. It maintains a 5.00 rating from 210 reviews, reflecting strong customer satisfaction.

The boutique originated in 2014 as a mobile retail venture, a mint green truck operated by founder Lexi DiYeso, who began selling curated clothing and accessories at local events and festivals. After building a loyal following, DiYeso opened a permanent storefront in December 2018 on Patton Avenue in Charleston, later expanding to include Lex Twenty Menswear. The store features a welcoming atmosphere with a friendly French Bulldog named Maisie as a regular presence. An upstairs children’s boutique, named after Maisie, offers apparel and accessories for young girls.

The store sits on Wentworth Street, just a short walk from the King Street Fashion District and within a quarter-mile of several cultural landmarks, including the Threshold Repertory Theatre, Kahal Kadosh Beth Elohim memorial, and The Riviera Theater. It is also near Gangi Courtyard, a small urban park, and St. Mary of the Annunciation Catholic Church and White House Architect James Hoban Marker.

Hazel Twenty + Lex Twenty is recognized for its strong local reputation, supported by a high volume of consistent customer reviews and a long-standing presence in Charleston’s retail scene. The business is known for its curated selection, personalized service, and community engagement. Its enduring success reflects deep roots in the city’s fashion and cultural landscape.

Services:

  • Dresses
  • Shorts
  • Skirts
  • Tops

Contact Hazel Twenty + Lex Twenty

AI Visibility Score

How visible is this business to AI-powered search engines

32 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
50/100
AI Trust Signals
35/100

Ways to improve this score

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Structured Data
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SEO Score

Technical SEO health and search engine optimization

75 /100
On-Page
52/100
Technical
78/100
Performance
89/100
Content
81/100

Ways to improve this score

Improve On-Page
Improve Technical

Local SEO Coverage

Directory presence and NAP consistency

/100
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