Harbor Financial Group of Charleston

Financial planner Charleston, SC
56 / 100

BizScore

How we score
38
AI Visibility
37
AI Ready
—
AI Agent ReadinessNot audited yet
73
SEO Performance
60
Freshness
—
Google Rating
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Contact Information

Location

About Harbor Financial Group of Charleston

Harbor Financial Group of Charleston is a financial planner in Charleston, SC. The firm operates as a private wealth management practice with offices in Charleston and Murrells Inlet, serving select individuals, businesses, and non-profits. As an independently owned investment services firm, they provide objective, independent investment advice through a clearly defined, consultative process designed to help clients manage and preserve wealth. The team works to create custom plans that align with long-term objectives, utilizing technology and industry resources to provide proactive support. They aim to get ahead of client questions with ongoing updates and tools to assist in decision-making. The firm emphasizes strong relationships and responsiveness, offering assistance with online accounts, major life events, and referrals for attorneys or CPAs.

The firm’s process begins with an initial meeting to ensure a good fit, followed by data gathering and a risk tolerance assessment. They utilize eMoney Advisor to convert client needs into actionable recommendations and present detailed insights into the rationale behind each suggestion. Implementation involves working side-by-side with clients on their investment strategy, from paperwork to specific service requests. The firm conducts regular reviews and meets quarterly with an Investment Planning Committee to review portfolios and discuss market outlooks. The team includes wealth advisors, financial planners, and client services managers who contribute their unique strengths to support clients. Notable team members include Bob Furlong, CFP, RICP; Clay W. Hershey, CPFA; Rob Williams, CFP; Josh Haggard, CFP; Max Philipp; Natallia Belman; Katherine Clark; Benton Montgomery; Lisa Sellers; Cam Werntz; Sarah Weglein; Nathan Peoples; Matthew Falcon; and Cathy Beal.

Harbor Financial Group of Charleston is an independently owned investment services firm providing private wealth management in Charleston, SC. The firm serves individuals, businesses, and non-profits through a consultative process that utilizes eMoney Advisor for financial planning. Their team includes wealth advisors and financial planners who conduct quarterly portfolio reviews.

The firm’s commitment to a proactive, consultative approach helps clients in Charleston manage and preserve their wealth.

Harbor Financial Group of Charleston holds a Technical score of 94 out of 100 from BizScoreAI, ensuring the website is technically sound and secure so search engines can read it without errors. The firm also has a Discoverability score of 75 out of 100, which confirms that AI crawlers are allowed in and can find every page of the website, the first step before any AI assistant can recommend the business.

Score Summary

BizScoreAI scanned the website harborfinancialgroupsc.com on May 4, 2026. Harbor Financial Group of Charleston has a BizScore of 56 out of 100. The website audit behind the SEO score ran on October 22, 2026.

  • AI Visibility38 out of 100
  • SEO73 out of 100

AI visibility scan by category: AI Discovery 10 of 25 points, Structured Data 0 of 25 points, Content Readiness 15 of 30 points, AI Trust Signals 13 of 20 points.

Website audit sub-scores (out of 100): On-Page 77, Technical 98, Performance 78, Content 39.

Strengths: 5 checks passed. AI Crawler Access, AI Content Blocking, AI-Parseable Headings, About/Team Page, XML Sitemap.

Areas to improve: 7 checks. llms.txt (failed), FAQPage Schema (failed), Organization Schema (warning), Speakable Schema (warning), Q&A Content (warning), Meta Description (warning), Author Signals (warning).

AI engine reads

Read by AI engines 3 times in the last 30 days.

Counted from AI crawler and assistant visits to this page, identified by user agent.

See the full AI visibility report for this business

Contact Harbor Financial Group of Charleston

AI Visibility Score

How visible is this business to AI-powered search engines

38 /100
AI Discovery
40/100
Structured Data
0/100
Content Readiness
50/100
AI Trust Signals
65/100

Ways to improve this score

llms.txt Missing
FAQPage Schema Missing
Organization Schema Missing
AI Visibility Scores bySEOScanPRORun a free full audit

SEO Score

Technical SEO health and search engine optimization

73 /100
On-Page
77/100
Technical
98/100
Performance
78/100
Content
39/100

Ways to improve this score

Improve Content
Improve On-Page
Improve Performance

Local SEO Coverage

Directory presence and NAP consistency

— /100
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